Títulos en Internacional

Learn everything you need to start the business you’ve always dreamed of! This comprehensive, step-by-step guide walks the listener through everything an aspiring small business owner needs to know before getting started. It’s not as easy as just hanging up an “Open” sign and letting the money roll in! Planning every step of your business and being aware of all the questions, demands, and challenges you will face will make the difference between just opening up shop and actually running a successful business.

Taking a leap and making the choice to start a business can be hard, but all that comes after - the planning, loans, marketing - can be even harder. Every new business owner needs an easy, clear, and useful guide to follow when embarking on this venture, and Minding My Business will make the process as simple as possible.

In the early years of Adams Golf, entrepreneur Barney Adams labored in obscurity. He collected six patents for his golf products, manufacturing fine equipment but enjoying no sales. Everything changed for him and his company in 1996, though, when he invented the Tight Lies fairway wood. Working as a custom fitter, his customers repeatedly asked for a club they could play from "long iron" distance, from 180 to 220 yards to the green. Adams knew the technical secret was to lower the club's center of gravity.

Eighteen years after the genocide that made Rwanda international news, yet left it all but abandoned by the West, the country has achieved a miraculous turnaround. Rising out of the complete devastation of a failed state, Rwanda has emerged on the world stage yet again - this time with a unique model for governance and economic development under the leadership of its strong and decisive president, Paul Kagame. Here, Patricia Crisafulli and Andrea Redmond look at Kagame’s leadership.

There is growing evidence that Trump has spent decades cultivating ties to corrupt Russians and the post-Soviet state. In Trump/Russia: A Definitive History, Seth Hettena chronicles the many years Trump has spent wooing Russian money and power. From the collapse of his casino empire - which left Trump desperate for cash - and his first contacts with Russian deal makers and financiers, on up to the White House, Hettena reveals the myriad of shady people, convoluted dealings, and strange events that suggest how indebted to Russia our 45th president might be. 

Shaped by his 25 years traveling the world and enlivened by encounters with tycoons, presidents, and villagers from Rio to Beijing, Ruchir Sharma's The Rise and Fall of Nations rethinks the "dismal science" of economics as a practical art. Narrowing the thousands of factors that can shape a country's fortunes to 10 clear rules, Sharma explains how to spot political, economic, and social changes in real time. He shows how to read political headlines, black markets, the price of onions, and billionaire rankings as signals of booms, busts, and protests.

A través de ocho fascinantes y reveladores casos, los expertos de Wharton exploran el desempeño de Hyundai, LinkedIn, Sequoia Capital, InMobi, Norwegian Cruise Line, Zegna, Intel y Amazon en territorio chino. Con base en un marco de referencia con criterios bien establecidos, ofrecen una guía para las compañías que buscan sumar a sus utilidades la enorme demanda de 1 400 de millones de chinos. Además, responden cuatro preguntas críticas: ¿Qué factores explican el éxito (o fracaso) de las empresas extranjeras que entran a China?

L'eredità della crisi che ha sconvolto l'economia globale a partire dal 2008 è stata pesante: crescita inadeguata, disoccupazione, disuguaglianze nella distribuzione dei redditi, crollo degli investimenti pubblici. Le contromisure adottate dai governi sono state nel complesso inefficaci. Si è evitata l'implosione del sistema finanziario, ma si sono sottovalutate sia la natura strutturale della crisi, sia le gravi conseguenze sociali e politiche che essa avrebbe provocato.

Attempting to make sense of the incredible upheaval of 2020—from the devastating impact of COVID-19 to the sudden loss of his father—Edoardo Nesi considers the changing global economy and its effect on our lives. He shares the stories of Alberto Magelli, a small textile entrepreneur; Livia Firth, a prominent advocate for sustainability; Elisa Martelli, a young Sangiovese winemaker; Enrico Giovannini, a leading economist and statistician; Rino Pratesi, a proud butcher from the heart of Tuscany; and more. 

Talks based on his book Life Inc.: How Corporatism Conquered the World and How We Can Take It Back - a book that challenges us to think completely differently about how we see the economics, the world of business, and money itself.

このオーディオブックでは、広告費ゼロで濃い見込み客を集客するFacebookのマーケティング戦略について解説します。

Clubhouse è il social network del momento, basato sulla voce. Migliaia di persone con le quali poter creare relazioni professionali e far crescere un proprio network. Ma come fare? Come riuscire a sfruttarlo per crearsi una personal reputation e generare business? In questo audiolibro l'autore ti spiega come inserire Clubhouse nelle tue strategie di marketing e di comunicazione per fare branding.

L'Organizzazione mondiale del commercio sanziona l'UE perché nell'importazione di banane favorisce ex-colonie europee a danno di multinazionali americane, l'UNESCO chiede all'Italia di ridurre il traffico delle navi da crociera a Venezia, l'ISO adotta standard internazionali su ogni cosa, dal cacao al "cloud computing". Esistono ormai uno "spazio giuridico" e una "comunità di poteri" globali, con oltre 2.000 regimi regolatori: ma chi decide davvero nel mondo e in che modo? L'audiolibro ricostruisce i processi decisionali di Stati e organizzazioni internazionali.

Clearly, the fate of the global economy depends on developments in these two countries and on the relationship between them. Recent discussion about strategic partnership and strategic competition obscures the longer relationship between these two economies. Professor Rithmire's lecture explains the past, present, and future of economic interdependence of China and the US, making sense of its role in the global financial crisis of 2008 and the adjustments taking place in its wake.

Going Global on a Shoestring is a handbook for the executives and business developers in small and medium-sized software companies that lay out the strategies for global expansion as well as perform the actual fieldwork with winning the first customers abroad. It is a book about how to get the first customers outside your domestic market. We could call it establishing the bridgehead for further growth.

Nós vitais nas cadeias logísticas modernas, os portos movimentam cerca de 70% do comércio intercontinental de mercadoria em valor e, ainda mais, em peso. Há mais de três décadas que crescem, de modo significativo e ininterrupto, confirmando-se uma forte correlação entre o aumento do PIB e a procura portuária. Daí a importância da pergunta: qual a situação dos portos e dos transportes marítimos em Portugal?