100% scientific and proven ways to make friends quickly, turn enemies into friends, gain trust, and be flat-out likable.

Some of the most interesting, shocking, and counterintuitive scientific conclusions to simply make people want to be around you.

In Elements of Likability, internationally bestselling author Patrick King has broken down over 25 studies about social confidence, charisma, and attraction into bite-sized pieces of advice that anyone can use, instantly. Every piece of advice in this book to increase your social standing and likability factor is 100% backed by in-depth, peer-reviewed research.

Plus, you get 52 CONVERSATION PROMPTS that you can use with anyone to go deep, build rapport, and avoid small talk.

Learn how subconsciously make yourself seem likable, trustworthy, and intelligent.

You can get a new haircut and wardrobe, and you even learn funny jokes. But likability is something more. It's subconscious, and it's the small signs that signal our brains to let their guards down and embrace others. Learn what common sense and intuition doesn't teach you.

Surprising psychological tips -> huge results.

-"Inverse charisma" and how it brings you down without you even knowing it

-Become a conversational empathy master with the simple HEAR acronym

-Counterintuitive ways to combat awkward silences and master the first impression

-"Spoilers" in conversational storytelling — what are they and how they make you charming and funny-The anatomy of a perfect compliment

-52 conversation prompts designed to make you connect beneath the surface.

-Vertical versus horizontal questioning