Business Turnaround can take many different forms. It is actually another name for Change Management after things have gone bad. But it always starts with Management recognizing that improvement is necessary. Sometimes the cash flow dries up, other times, it is the bank insisting on a new Business Plan or worse withholding needed money or mortgage and insisting on a change in Management.

Are you ready to work on going through the whole operation from orders to the deliveries?

If you are, this book will give you many tried and true tools and methods that have been used successfully by consultants over the years. The broad view will save you from getting lost in the detail. This is not about saving a product or a service, but about saving the Company. We are giving you many examples of where to look for weaknesses and opportunities for improvement. Some of these are within your ability to address, while others will require assistance from people with the right expertise. You are not expected to be able to know everything, nor know how to analyze all aspects of your business. Good change management expects you to know how to get the right people to do the work and keep them motivated to find the problems and its cost-effective solutions.

As a profitability consultant, I know only too well that CEOs are often too busy to do the analysis themselves and too proud to hire a consultant. Yet, they do know how to subcontract specific jobs to specialists. Now, they will need to learn that there is really no difference between hiring an electrician and hiring a business analyst. Can you change your priorities immediately in favour of analyzing your business? Yes, but, how? Delegate more, to leave more time to assess what is going on and to find which areas are affected most and will need correction. Then prioritize the areas to be analyzed. Find expertise for each and delegate to them, while keeping a close eye on the progress of each.