Most restaurant owners are wasting thousands of dollars on marketing—and they don’t even realize it.

They’re told to spend more on social media, ads, influencers, and monthly-fee platforms.

Yet their dining room is still half empty.

Why?

Because most restaurant marketing advice is completely wrong.

In Restaurant & Bar Marketing III, Erik Shellenberger breaks down what actually works in today’s restaurant industry—and exposes what doesn’t.

This isn’t theory.

This isn’t recycled marketing fluff.

This is real-world, in-the-trenches experience from working with hundreds of restaurants, bars, and hospitality businesses across the country.

If you’re tired of throwing money at marketing that doesn’t bring customers through your doors…This book will change how you think about growing your business.

Inside this book, you’ll discover:

• Why most restaurant marketing strategies fail—and how to fix them

• The real difference between marketing and advertising (and why it matters)

• How customers actually decide where to eat (hint: it’s not what you think)

• Why social media is costing you money instead of making it

• How to create a customer experience that markets your business for you

• The biggest mistakes restaurant owners make—and how to avoid them

• How to stop wasting money on agencies, tools, and so-called “experts”

This book is a wake-up call for restaurant owners who want real results.

No fluff. No gimmicks. No BS. Just a clear, proven approach to:

Attract more customers

Increase sales

Improve reviews

Build a profitable restaurant business

If you’re ready to stop wasting money and start growing your restaurant the right way—this book is for you.