You're either an innovator or replaceable. You're either predator or prey. The choice is yours.

What do exceptional companies do well that mediocre companies do poorly or not at all?

How do some companies achieve rapid growth while others plateau?

What can business leaders learn from fish?

Taking lessons from ocean life - Small Fish, Big Pond shows business leaders how to outwit, outswim, and outlast competitors by playing to their own strengths. Small companies face tough competition from large established players. Small Fish, Big Pond unpacks the Futureproof Strategic Framework™ which delivers a proven process for entrepreneurs to build an authentic business that attracts top talent, delivers incredible client experiences, and outperforms competitors at every stage of growth.

The most successful companies establish their own territories and own the mindshare of their ideal prospects. Instead of trying to be the next “shark”, leaders who embrace their uniqueness change the rules of the game. These leaders create a buying frenzy and unleash massive growth potential. Size becomes irrelevant. The small eat the big!

Small Fish, Big Pond shows entrepreneurs how to profit from their own uniqueness, create a contagious corporate culture, consistently attract ideal clients, and continually drive revenue to new heights. The tools and concepts presented in Small Fish, Big Pond will sharpen a company’s ability to attract ideal prospects, convert them to raving fan clients, and deliver massive value.

Written for companies too small to be big, and yet too big to be small, Jeff Mains provides timely, actionable strategies for entrepreneurs to captivate ideal clients, drive new revenue, and deliver so much value the leave competitors spinning in circles.

This version includes downloadable worksheets and access to bonus video content.