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The Nursery Rhyme Conundrum
The Biases and Blind Spots That Harm Our Marketing Decisions
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The Nursery Rhyme Conundrum
Compra ahora por 12,99 €
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Narrado por:
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Lawrence Bishop
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Tim Holmes
Sorry. Your own brain is one of your biggest marketing problems.
We marketers and business owners love to analyze how our customer make irrational decisions-but ignore the scary fact that we ourselves are just as flawed.
This isn't another how-to. It's a revealing look at the science proven biases and mental blind spots that sabotage our work.
Why you can't objectively judge your own ideas.
How groupthink and tribal loyalty steer you wrong.
The uncomfortable truth about "myside" bias.
Why AI may be making bad thinking worse.
This book won't be a comforting listen. But it will make you a better marketer.
©2025 Roger Jackson & Tim Holmes (P)2026 Roger Jackson & Tim Holmes
