"The first thing prospects buy is the salesperson. The first sale made is you." - Jeffrey Gitomer

It’s no longer "Buyer beware!" It’s "Seller beware!" Why?

Today, the buyer has the advantage over the seller. Most often, they are holding it in their hand. It’s a smart phone. They can learn everything about your product before they meet you. They can compare features and prices instantly. The major advantage you do still have is: you!

If they like you. If they trust you. If they feel you want to help them.

This audiobook is filled with 30 short, three-page chapters providing unique insights that will ensure your advantage, not over the buyer but over your competition: those who are selling what you’re selling. It will help you sell yourself.

Chapter preview:

1. The foundation of selling
2. Seller beware
3. Word of mouth
4. Who’s buying you?
5. Why should I buy from you?
6. Are you trustworthy?
7. Do your homework
8. Leverage your character
9. What’s your motive?
10. Don’t be a salespuppet
11. Emotions rule
12. Think short term
13. Think long term
14. Authenticity sells
15. Truth sells
16. Transparency sells
17. Integrity sells
18. Gratitude sells
19. Connection sells
20. Principles sell
21. Rapport sells
22. Helping sells
23. Relationships sell
24. Understanding sells
25. Supporting sells
26. Attitude sells
27. Responsibility sells
28. Networking sells
29. What if they don’t buy?
30. Sold!