Resultados para "Inside" en Historia y cultura

Are there innovation truisms that hold from one initiative to the next? Are there strategies that appear again and again in the success stories of businesses as varied as gaming and cloud infrastructure? Are there behaviors common to creative leadership in every role, from research to sales? And if these patterns exist, could they be distilled into teachable practices? These are the questions Dean Carignan and JoAnn Garbin, two senior innovation leaders at Microsoft, set out to answer.

In the course of our enduring quest for knowledge about ourselves and our universe, we haven't found answers to one of our most fundamental questions: Does life exist anywhere else in the universe? Ten years and billions of dollars in the making, the Mars rover Curiosity is poised toanswer this all-important question.

On October 4, 1957, the Soviet Union launched Sputnik I, and the space race was born. Desperate to beat the Russians into space, NASA put together a crew of the nation's most daring test pilots: the seven men who were to lead America to the moon. The first into space was Alan Shepard; the last was Deke Slayton, whose irregular heartbeat kept him grounded until 1975. They spent the 1960s at the forefront of NASA's effort to conquer space, and Moon Shot is their inside account of what many call the 20th century's greatest feat - landing humans on another world.

Creative Selection recounts the life of one of the few who worked behind the scenes, a highly respected software engineer who worked in the final years of the Steve Jobs era - the Golden Age of Apple. Ken Kocienda offers an inside look at Apple’s creative process. For 15 years, he was on the ground floor of the company as a specialist, directly responsible for experimenting with novel user interface concepts and writing powerful, easy-to-use software for products including the iPhone, the iPad, and the Safari web browser.

The most extensive account yet of the lives of cybercriminals and the vast international industry they have created, deeply sourced and based on field research in the world's technology-crime hot spots.

On a cold January morning in 1986, NASA launched the Space Shuttle Challenger, despite warnings against doing so by many individuals including Allan McDonald. The fiery destruction of Challenger on live television moments after launch remains an indelible image in the nation's collective memory. In Truth, Lies, and O-Rings, McDonald, a skilled engineer and executive, relives the tragedy from where he stood at Launch Control Center.

How to be a great online searcher, demonstrated with step-by-step searches for answers to a series of intriguing questions (for example, "Is that plant poisonous?"). We all know how to look up something online by typing words into a search engine. We do this so often that we have made the most famous search engine a verb: We Google it - "Japan population" or "Nobel Peace Prize" or "poison ivy" or whatever we want to know. But knowing how to Google something doesn't make us search experts; there's much more we can do to access the massive collective knowledge available online.

Both entertaining and instructive, High Noon offers valuable lessons for taking charge of your destiny and succeeding in a fast-paced, unpredictable, and even hostile environment. It is the inside story of Sun Microsystem's rise to power, from its shaky start in Silicon Valley through its transformation under the aggressive and inspirational leadership of Scott McNealy.

One of the Best Technology Books of 2020—Financial Times “Levy’s all-access Facebook reflects the reputational swan dive of its subject. . . . The result is evenhanded and devastating.”—San Francisco Chronicle “[Levy’s] evenhanded conclusions are still damning.”—Reason “[He]...

"Schiffer offers a detailed look under the smoke-filled hood... deploying a crisp, matter-of-fact style to excellent effect." — The New York Times "A sharp and deeply sourced fly-on-the-wall account... packed with original reporting." — Financial Times Before he conceived of the Department...

An unfiltered, colorful romp through the IRL world of influencers that spills the tea on the multibillion-dollar industry of content creation. If you’re anything like journalist Stephanie McNeal—aka, a millennial woman—you spend hours every day indulging in Instagram’s infinite scroll...

A Soul of the New Machine for our time, a gripping account of invention, commerce, and duplicity in the age of technology A worldwide race is on to perfect the next engine of economic growth, the advanced lithium-ion battery. It will power the electric car, relieve global warming, and catapult...

THE NEW YORK TIMES BOOK REVIEW EDITORS’ CHOICE By an award-winning technology reporter for The Wall Street Journal, a behind-the-scenes look at the manipulative tactics Facebook used to grow its business, how it distorted the way we connect online, and the company insiders who found the...

The gripping inside story of YouTube, the company that upended media, culture, industry, and democracy—by a leading tech journalist Across the world, people watch more than a billion hours of video on YouTube every day. Every minute, more than five hundred additional hours of footage are...

‘It didn’t matter that they were now three miles beyond their target site, that communications were dropping out and that they were running low on fuel. All that mattered to Neil as he searched for a safe spot to land was that boulders littered the surface below. “Thirty seconds,” called mission control. In truth, the flight controllers were now no more than spectators, just like everybody else. No more needed to be said. It was down to Armstrong

An explosive exposé of Samsung that “reads like a dynastic thriller, rolling through three generations of family intrigue, embezzlement, bribery, corruption, prostitution, and other bad behavior” (The Wall Street Journal). LONGLISTED FOR THE FINANCIAL TIMES AND MCKINSEY BUSINESS BOOK OF...

The first-ever inside look at DARPA—the Defense Advanced Research Projects Agency—the maverick and controversial group whose futuristic work has had amazing civilian and military applications, from the Internet to GPS to driverless cars America's greatest idea factory isn't Bell Labs...

Now available in a new edition entitled GLASS HOUSES: Privacy, Secrecy, and Cyber Insecurity in a Transparent World. A former top-level National Security Agency insider goes behind the headlines to explore America's next great battleground: digital security. An urgent wake-up call that...

A fascinating exploration of the history, development, and future of virtual reality, a technology with world-changing potential, written by award-winning journalist and author David Ewalt, stemming from his 2015 Forbes cover story about the Oculus Rift and its creator Palmer Luckey. You’ve...

Kate Conger und Ryan Mac erzählen die wahre Geschichte hinter der Übernahme von Twitter durch Elon Musk! Der Kauf von Twitter für 44 Milliarden Dollar durch den reichsten Mensch der Welt ist anders als alles, was in der Wirtschaft oder den Medien bisher geschehen ist. Ein streitbarer, launischer CEO entschied nach der Übernahme 2022 darüber, was unter freie Meinungsäußerung fiel – und was nicht.