Resultados para "Melissa" en Marketing y ventas

As a public relations professional, your craft isn’t as straightforward as it may seem to those outside the PR industry. It’s a career in which strategizing and storytelling, making quick connections and forecasting the future are vital for success. Are you prepared for the real world of public relations? In Smart Talk, PR veteran and multicultural marketing expert Melissa Vela-Williamson shares how public relations really works. She provides experience-based insight that bridges the gap between classroom and career, showing you how to avoid detrimental mistakes and excel from Day One.

Fred Reichheld's 2006 book The Ultimate Question - that question being, "How likely is it that you would recommend this company to a friend or colleague?" - challenged the conventional wisdom of customer satisfaction programs. It coined the terms "bad profits" and "good profits" and pointed to a faster, much more accurate way of gauging customers' real loyalty to a company. Richard Owen and Laura Brooks are co-developers, along with Reichheld, of the methodology behind answering the question.

Creating your own merchandise can bring in income and engage your audience as well as giving you the creative edge at literary events and festivals.

Discover how artificial intelligence can revolutionize the way we teach, learn, and lead with this dynamic collection: The Power of AI for Educators and The Power of AI for Business Leaders.

Learn the real secrets to starting a successful home business and generating passive income with Home Business Ideas: Innovative Ways to Quit Your 9 to 5 and Obtain Multiple Streams of Income.

Read by the author. Built by hand. Built to last. The best dreams start with love. Noell Jett’s home is more than a farmhouse. It’s a testament to overcoming challenges, working side by side with those you love, and learning to say yes to your dreams again and again, even when the world says...

Does your business feel lifeless in today's fast-paced marketplace? Tired of struggling to stand out? Can't seem to clarify your message? You may be a zombie and not even know it. Zombies are confused, haphazard, and indistinguishable. Businesses act like zombies when empty communications alienate customers, supporters, and partners. The Zombie Business Cure gets to the heart of many communication problems: identity.

High-impact strategies to equip every business owner to reach the right people at the right time with the right message. How do you navigate the digital media landscape? What does your customer need from your website, and does your platform deliver? Which technology choices match your budget and your unique needs? Do your digital ads actually work? In the rapidly evolving world of digital marketing, understanding the answers to these questions can mean the difference between success or failure.

People have been talking about selling the same way for years. They might use different phrasing, but they’ve been saying the same things. “Don’t take no for an answer”! “Always be closing"! “You’re either born to sell, or you’re not". Well, guess what, times have changed. You don’t have to sell like that anymore! And no, you don’t have to be born with “the sales gene”. Anybody can succeed in sales, and better yet, everybody will find more success by being themselves.

Starting with the publication of their seminal bestseller, Future Shock, Alvin and Heidi Toffler have given millions of readers new ways to think about personal life in today’s high-speed world with its constantly changing, seemingly random impacts on our businesses, governments, families and...