Resultados para "Memoria" en Ciencia e ingeniería

En la tradición de Jane Goodall y Dian Fossey, Robert Sapolsky, uno de los divulgadores científicos más reconocidos en la actualidad, cuenta la fascinante historia de cómo dejó las comodidades de la universidad para compartir durante más de dos décadas su trabajo de campo con una tropa de traviesos babuinos en la sabana africana. Sólo un joven idealista podía aterrizar en el corazón de Kenia esperando encontrar ahí una versión animada de lo que había visto y estudiado hasta entonces en el Museo de Ciencias Naturales de Nueva York.

En este audiolibro, Sara García Alonso -primera astronauta española de la Agencia Espacial Europea- comparte su particular experiencia, salpicada de anécdotas personales, para ofrecernos claves sobre cómo plantear y afrontar los desafíos. Con un testimonio inspirador y vitalista, la autora fusiona ensayo, ficción y autobiografía para reflexionar sobre los impulsos que nos guían a lo largo de la vida y moldean nuestra forma de ver el mundo, al tiempo que nos alienta a no rendirnos nunca en la persecución de nuestros sueños.

John Forbes Nash, Jr., a prodigy and legend by the age of 30, dazzled the mathematical world by solving a series of deep problems deemed "impossible" by other mathematicians. But at the height of his fame, Nash suffered a catastrophic mental breakdown and began a harrowing descent into insanity, resigning his post at MIT, slipping into a series of bizarre delusions, and eventually becoming a dreamy, ghostlike figure at Princeton, scrawling numerological messages on blackboards.

Dr. Lisa Mosconi, whose research spans an extraordinary range of specialties including brain science, the microbiome, and nutritional genomics, notes that the dietary needs of the brain are substantially different from those of the other organs, yet few of us have any idea what they might be. Her innovative approach to cognitive health incorporates concepts that most doctors have yet to learn. Busting through advice based on pseudoscience, Dr. Mosconi provides recommendations for a complete food plan, while calling out noteworthy surprises.

"Tutta la nostra scienza, in confronto con la realtà, è primitiva e infantile, e tuttavia è la cosa più preziosa che abbiamo". Albert Einstein. Massimo Polidoro, scrittore e divulgatore scientifico, ci conduce alla scoperta dei tanti modi in cui la scienza attraversa la nostra vita quotidiana, aiutandoci a capire quello che ognuno di noi dovrebbe conoscere.

Expanding upon one of the most-read New York Times Magazine features of 2012, Smarter penetrates the hot new field of intelligence research to reveal what researchers call a revolution in human intellectual abilities. Shattering decades of dogma, scientists began publishing studies in 2008 showing that "fluid intelligence" - the ability to learn, solve novel problems, and get to the heart of things - can be increased through training. But is it all just hype?

The Lobotomist explores one of the darkest chapters of American medicine: the desperate attempt to treat the hundreds of thousands of psychiatric patients in need of help during the middle decades of the 20th century. Into this crisis stepped Walter Freeman, MD, who saw a solution in lobotomy, a brain operation intended to reduce the severity of psychotic symptoms. Drawing on Freeman's documents and interviews with Freeman's family, Jack El-Hai takes a penetrating look at the life and work of this complex scientific genius.

Today brain power is more important than ever. As technology gets faster and faster, our brains need to keep up. Luckily, the human brain has virtually infinite potential. You just need to tap into it. Brain Power, written by a master of the mental arts, will show you how to unleash the magnificent abilities that lie in your brain. You’ll learn exciting new techniques that will help you remember more, think more clearly and creatively, solve complex problems, read and study with speed and efficiency, and climb the ladder to success!

This fascinating book draws on Dr. Jandial's broad-spectrum expertise and brings together the best of various fields - surgery, science, brain structure, the conscious mind - all to explain the bigger picture of brain health and rejuvenation. It is a journey into his operating room, around the world on his surgical missions, inside his laboratory, and to the outer edges of neuroscience to reveal the latest brain breakthroughs that are turning science fiction into reality, translating their implications for everyday life.

Have you been worrying that your memory may be slipping? Or are you envious of your classmate’s apparent ability to memorize large amounts of information with ease? Perhaps you are heading towards the “golden years” and you just want to make sure you keep your memory sharp. Or you are about to start school after a long sabbatical and you want to be sure your study skills are up to par.

What propels some individuals to reach extraordinary creative heights in the earliest years of life while others discover their passions decades later? Are prodigies imbued with innate talent? Do late bloomers reveal their talents because their skills require life experience and contemplation? Through engaging storytelling and intriguing historical and cutting-edge scientific research, best-selling author and acclaimed journalist Claudia Kalb explores these questions to uncover what makes a prodigy and what drives a late bloomer.

We have lost the war on cancer. We spend $150 billion each year treating it, yet - a few innovations notwithstanding - a patient with cancer is as likely to die of it as one was 50 years ago. Most new drugs add mere months to one's life at agonizing physical and financial cost. In The First Cell, Azra Raza offers a searing account of how both medicine and our society (mis)treats cancer, how we can do better, and why we must.

Did you know that listening to audiobooks doesn't just make you smarter, it makes you smarter, quicker, and increases your intellect - and recall - as well? If you want to discover why audiobooks are the coming rage, this is the audiobook for you. If you want to learn more, faster than ever before, this audiobook is for you, too. Learn how to use cognitive skills and retention tools to revolutionize the way you and your family learn.

For many marketing professionals, "science" is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way, and, ultimately, get them to act. In Brand Seduction, Daryl reveals the latest psychological and neuroscientific discoveries about how our minds process brand information and make decisions, and the important roles our emotions and unconscious play in our selections.

Do you love cars? Do you love interesting stories about startups? Do you love crazy stories about founders and their ups and downs? This book, and the books in this series, are for you.

Groundbreaking anthropologist and memory champion Lynne Kelly reveals how we can use ancient and traditional mnemonic methods to enhance and expand our memory.

Just Drive: Life in the Bus Lane provides a rare look at life from the driver’s seat. Spanning five years, this audiobook is a collection of posts from a Portland, Oregon, bus operator’s blog about his job. From the unique perspective of a “contemplative bus driver”, this audiobook chronicles Deke’s career from trainee to seasoned operator. Sharing his adventures from the tragic to the wondrous or hilarious, he adds color to one of the world’s most stressful occupations.

Neuromarketing is a way for companies to sell you on their product by going straight to your brain. They do this by studying the human brain as it reacts to various marketing stimuli. The value behind this research is huge. Many studies are happening around the world. Mental, or psychological, imagery is a mental technique used to help achieve certain goals through psychological imagery.

In accessible language and with periodic references to Star Trek, motorcycle daredevils, and near-classic movies of the '80s, developmental molecular biologist John Medina explores the neurological and evolutionary factors that drive teenage behavior and can affect both achievement and engagement. Then he proposes a research-supported counterattack: a bold redesign of educational practices and learning environments to deliberately develop teens' cognitive capacity to manage their emotions, plan, prioritize, and focus.

In this book, Prusiner tells the remarkable story of his discovery of prions - infectious proteins that replicate and cause disease but surprisingly contain no genetic material - and reveals how superb and meticulous science is actually practiced with talented teams of researchers who persevere. He recounts the frustrations and rewards of years of research and offers fascinating portraits of his peers as they raced to discover the causes of fatal brain diseases.