Resultados para "Offerings" en Negocios y profesiones

Wooed away from a top job at a competing firm by Ed Roth with promises of breaking the glass ceiling when she succeeds him as the head of the investment bank Drake Carlson, Kate learns that she has real potential for the top spot. First, she must prove her worth by unconventionally putting together an IPO for a small games maker whose most valuable but unknown asset may be a painting stolen from a Jewish family as they fled Austria after the Nazi invasion. Kate’s professional challenges play out amid a family crisis: Her husband’s company is imploding and he may have to relocate to a remote part of China to save even a small portion of his business.

This audiobook includes 17 chapters about exempt offerings.

More and more professional services firms are “productizing” their services to grow and scale. But successfully marketing and selling standardized services or products is very different from marketing and selling traditional professional services. Commercialize, a follow-on book to Productize, explores why commercializing new ideas is the most significant stall point when B2B services organizations productize. The book then outlines how the most successful firms commercialize packaged services and new products and get to revenue impact fast and efficiently.