Resultados Editorial "Gildan Media" en Negocios y profesiones

Sorting out our lives amidst chaos, confusion, and innumerable options is a process we all have in common. The decisions we ultimately make can affect our lives and the lives of others. It's not always easy. In this empowering guide, an expert in business strategies shares the choices of notable, visionary decision-makers - from Harry Truman and Henry Ford to Marie Curie and Malala Yousafzai - and explains how you can apply their principles to your own personal and professional real-life scenarios. 

Reconnecting with such authors as Seth Godin from Guerrilla Marketing Handbook, the father of guerrilla marketing Jay Conrad Levinson and coauthor Jeannie Levinson present fans and new guerrillas with the first book to deliver The Best of Guerrilla Marketing - a combination of the latest secrets, strategies, tactics, and tools from more than 25 top-selling Guerrilla Marketing books. Learn how to reshape your approach to branding, advertising, social media, networking, and more - ultimately, making more money, while spending less. 

Whether you were born with a talent for leadership or had leadership thrust upon you, the success of your business depends on you. With insights from over 20 contributors, entrepreneurs, and thought leaders, Entrepreneur Voices on Effective Leadership will help you. Plus, gain insider tips from exclusive interviews with Kodak's former CMO Jeffrey Hayzlett, former NFL linebacker Matt Mayberry, and social entrepreneurship advocate and author Jason Haber.

Make the Deal is a direct and accessible guide to striking a powerful M&A deal. Merging business, finance, and law, this insightful examination of M&A strategy is designed to help you understand M&A negotiations and the ways in which the final outcome affects your financial future. You'll gain insight into real-world negotiations and the delicate balancing act that occurs as each party attempts to maximize value and minimize risk, and learn the potential pitfalls that can occur. 

Straight from the China CEO: Advice on leading operations in the world's fastest-moving, highest stakes market. Twenty-five top executives leading high-profile multinational companies in China, as well as seasoned and respected China-based consultants, give their front-line advice on succeeding in this market. China CEO II: Voices of Experience from 25 Top Executives Leading MNCs in China is an invaluable resource for any professionals seeking to work in or with China, or executives expanding their responsibilities in China.

The manner in which corporations are run globally is over. The author examines how corporations worldwide have failed when it comes to inclusion and gender equality and provides ideas on how businesses can address these issues.

Mediation: Negotiation by Other Moves brings decades of critical analysis and experience that the authors tested worldwide in international organizations, governments, NGOs, universities, and corporations. You will understand mediation better and its significance in your personal and professional life. You will be able to develop a flexible mindset and a broad outlook to achieve sustainable outcomes.

Digital Makeover: How L'Oreal Put People First to Build a Beauty Tech Powerhouse examines L'Oreal's successful people-driven digital transformation. Professors and authors Beatrice Collin and Marie Taillard set out exactly how L'Oreal turned itself into a digital and tech powerhouse by building on its legacy to reimagine relationships inside the company, and with its customers and partners. 

Virtual meetings. Video calls. Emails and chat messages. These technological conveniences can be helpful when you're working remotely. But the actual experience of getting your work done while remaining an effective part of a far-flung team can be frustrating. How can you make remote work work for you? The HBR Guide to Remote Work provides practical tips and advice to help you work more productively with your team and colleagues, even though you're not in the same location.

In every area of life, from business to relationships to health, we act on outdated instincts that were built to help us survive a world ruled by scarcity and danger. But in today's world, those same instincts stop us from succeeding in the environment in which we actually live: a diverse world of abundant choices, and almost limitless connections. Now evolutionary biologist Dr. Rebecca Heiss offers a new approach that harnesses the power of our instincts, and redirects them to work for us rather than against us. 

This book is about what Mark Carney has called "the social license for financial markets" and how it can point us toward a more sustainable future. Author David Rouch argues that what it reveals contrasts sharply with the usual portrayals of markets as places of unrestrained financial self-interest. Drawing attention to a more complex reality and the presence of justice-focused aspirations in finance can positively impact individual, institutional, and systemic behavior: change, not imposed by regulators, but emerging from the very substance of market relationships. 

In the long run, economies grow. Over the shorter-term business cycle, economic activity contracts and expands. From Main Street to Wall Street examines both the long-run relation between economic growth and stock returns and the shorter-term business-cycle relation. It examines the complex relationship between the economy and the stock market, and guides listeners through the fascinating interaction between economic activity and financial markets.

Seven Disciplines of a Leader is a comprehensive manual for building better leaders. Author and executive coach Jeff Wolf is a respected authority on leadership, and his strategies and inspiration have fostered dramatic growth in some of the nation's top companies. In this book he shares the secrets of great leadership to help listeners align professional development and exemplify these traits themselves.

In the past, companies could pick a strategy and stick with it, maintaining a competitive edge for years. But today, companies surge ahead, fall behind, or even disappear in mere months. If you and your company are going to thrive for the long run, you need to continuously evolve, change, and stay a step ahead of your competition. The ability to see and capitalize on new opportunities is the cornerstone of agility. Successful technology-based firms like Google, Tesla, and Amazon have all mastered agility within their core business practices....

Find your company's unique innovation style and nurture it into a powerful competitive advantage.

Catching Lightning in a Bottle traces the complete history of Merrill Lynch and the company's substantial impact on the world of finance, from the birth of the once-mighty company to its inauspicious end. Throughout its 94-year history, Merrill Lynch revolutionized finance by bringing Wall Street to Main Street, operating under a series of guidelines known as the Principles.  

This groundbreaking resource provides comprehensive coverage across all aspects of business analytics, presenting proven management guidelines to drive sustainable differentiation. Through a rich set of case studies, author Evan Stubbs reviews solutions and examples to over 20 common problems spanning managing analytics assets and information, leveraging technology, nurturing skills, and defining processes. Delivering Business Analytics also outlines the Data Scientist's Code, 15 principles that, when followed, ensure constant movement toward effective practice.

You never dreamed being the boss would be so hard. You're caught in a web of conflicting expectations from subordinates, your supervisor, peers, and customers. You're not alone. Packed with compelling stories and practical guidance, Being the Boss is an indispensable guide for not only first-time managers but all managers seeking to master the most daunting challenges of leadership.

When the landmark best-seller Flawless Consulting was first published more than three decades ago, it was quickly adopted as the "consultant's bible." With his legendary warmth and passion, Peter Block explained how to deal effectively with clients, peers, and others. The book continues to speak to people in a support function inside organizations as well as to external consultants. This thoroughly revised and updated third edition of Peter Block's groundbreaking book explores the latest thinking on consultation.

David Novak learned long ago that you can't lead a great organization of any size without getting your people aligned, enthusiastic, and focused relentlessly on the mission. But how do you do that? There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between? Over his 15 years at Yum! Brands, Novak has developed a trademarked program he calls Taking People with You.