Resultados Editorial "Tantor Audio" en Educación y formación

This is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers...even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and websites that are clear, persuasive, and get more attention-and sell more products. Among the tips revealed:

How does one pull from one's own boring, agitated self the truth-speaker who will tell the story a personal narrative needs to tell? That is the question The Situation and the Story asks—and answers. Taking us on a tour of some of the best memoirs and essays of the past hundred years, Gornick traces the changing idea of self that has dominated the century, and demonstrates the enduring truth-speaker to be found in the work of writers as diverse as Edmund Gosse, Joan Didion, Oscar Wilde, James Baldwin, or Marguerite Duras.

Ever dream of writing a book, article, poem, or play that means something to you—and maybe to someone else as well? Do you have an idea you're ready to get down on paper? In Creative Writing For Dummies, you'll learn how to unleash your creative side and become a confident and productive writer.

In a friendly, jargon-free style, sociologist and broadcaster Jay Gabler introduces you to sociology's history and basic methods, and - once you have your sociological lens adjusted - makes it clear how to survey the big questions of culture, gender, ethnicity, religion, politics, and crime with new eyes. You'll find everything you need to succeed in an introductory sociology class as well as to apply sociological ideas to give you extra insight into your personal and professional lives.

Job Interviewing for Dummies will teach you how to prepare for your next job interview, deal with tough questions, and gain the tools and skills to interview with confidence and poise. This book offers a structured, step-by-step approach for succeeding in virtual and in-person interviews. You'll find information, strategies, and examples to empower you to present your best self to potential employers. Learn how to anticipate and prepare for the most likely questions, regardless of your level or industry, and be prepared for anything.

Mathematical Mindsets provides practical strategies and activities to help teachers and parents show all children, even those who are convinced that they are bad at math, that they can enjoy and succeed in math. Jo Boaler - Stanford researcher, professor of math education, and expert on math learning - has studied why students don't like math and often fail in math classes. She's followed thousands of students through middle and high schools to study how they learn and to find the most effective ways to unleash the math potential in all students.

Roughly half the world's population speaks languages derived from a shared linguistic source known as Proto-Indo-European. But who were the early speakers of this ancient mother tongue, and how did they manage to spread it around the globe? The Horse, the Wheel, and Language solves a puzzle that has vexed scholars for two centuries and recovers a magnificent and influential civilization from the past.

Dr. Ablon and his coauthor Dr. Pollastri have been working with schools throughout the world to refine the Collaborative Problem-Solving (CPS) approach, creating a step-by-step program for educators based on the recognition - from research in neuroscience - that challenging classroom behaviors are due to a deficit of skill, not will. This book provides everything needed to implement the program, including reproducible assessment tools to pinpoint skill deficits in areas like frustration tolerance and flexibility that are at the root of students' challenging behaviors.

We all know eloquence when we hear it. But what exactly is it? And how might we gain more of it for ourselves? This entertaining and, yes, eloquent audiobook illuminates the power of language from a linguistic point of view and provides fascinating insights into the way we use words. David Crystal, a world-renowned expert on the history and usage of the English language, probes the intricate workings of eloquence in this lively analysis. Crystal focuses on the here and now of eloquent speaking - from pitch, pace, and prosody to jokes, appropriateness, and how to wield a microphone.

Becoming a new teacher is one of the most fun, exciting, and challenging experiences you'll encounter in your life. Who wouldn't want a little help getting ready before sitting down behind the teacher's desk for the first time? That's where First-Year Teaching For Dummies comes in. You'll find easy-to-follow strategies and techniques to help you navigate the politics of education in your community, develop fun and fulfilling relationships with your students, and refine your own instructional style.

Discover everything you ever wanted to know about the world's most popular tarot deck. The Ultimate Guide to the Rider Waite Tarot details the ten most important symbols on each and every card in the deck. Writing in a convenient format, European tarot authorities Johannes Fiebig and Evelin Bürger also provide tips, hints, facts, and lore to improve your reading right away. In this book, you will find the top ten most important ways of using a single card, tips and rules for interpretation, facts about the tarot, interpretations for each suit, and spread layout techniques.

Papyrus rolls and Twitter have much in common, as each was their generation's signature means of "instant" communication. Indeed, as Tom Standage reveals in his scintillating new audiobook, social media is anything but a new phenomenon. From the papyrus letters that Roman statesmen used to exchange news across the Empire to the advent of hand-printed tracts of the Reformation to the pamphlets that spread propaganda during the American and French revolutions, Standage chronicles the increasingly sophisticated ways people shared information with each other....

As a board-certified behavior analyst (BCBA), you work with a wide range of clients, particularly those with autism spectrum disorder (ASD). Some of these clients may not be verbal at all on one end of the spectrum, while some may have very advanced language skills on the other. For these clients and their families, you need a flexible and adaptable therapeutic framework to ensure the best behavior outcomes. Drawn from relational frame theory (RFT), acceptance and commitment therapy (ACT) can help.

The Phonics Playbook is the one phonics-focused resource that offers a solution for phonics instruction in real-world K-3 classrooms. Understanding phonics instruction in theory is one thing, but actually integrating it into daily classroom life—in a way that meets the needs of diverse students—is another. You will learn to assess student needs, choose the model that's right for you, and make data-based adjustments as time goes on.

There are no direct records of the original Indo-European speech. By comparing the vocabularies of its various descendants, however, it is possible to reconstruct the basic Indo-European roots with considerable confidence. In The Origins of English Words, Shipley catalogues these proposed roots and follows the often devious, always fascinating, process by which some of their offshoots have grown.

What began as an effort for a college professor to get to know her students turned into an invitation to be initiated into a National Panhellenic Conference sorority and serve as its faculty advisor. For the next seven years, Mathews attended sorority and fraternity chapter meetings, Greek Week competitions, leadership retreats, and mixers and formals. Combining her personal observations with ethnographic field analysis and research, this book examines how white Greek letter organizations help reshape the conceptual boundaries of society's most foundational relationship categories.

In How to Be a High School Superstar, Cal Newport explores the world of relaxed superstars - students who scored spots at the nation's top colleges by leading uncluttered, low stress, and authentic lives. Drawing from extensive interviews and cutting-edge science, Newport explains the surprising truths behind these superstars' mixture of happiness and admissions success.

As powerful centers of subtle energy, the chakras have fascinated humanity for thousands of years. Llewellyn's Complete Book of Chakras is a unique and empowering resource that provides comprehensive insights into these foundational sources of vitality and strength. Discover what chakras and chakra systems are, how to work with them for personal growth and healing, and the ways our understanding of chakras has transformed throughout time and across cultures.

If you've ever thought about becoming a backyard beekeeper - or have already tried a hand at it and want to be better one - then this is the book for you! In Beekeeping for Dummies, 4th Edition, you'll find everything you need to know in order to start your own colony, including how to assemble and maintain beehives, handle every phase of honey production, purchase and use all the latest tools, and what to do beyond your first season.

Need networking know-how, but don't know where to turn? Run-don't walk-to the no-nonsense networking guidance offered in this friendly guide! Whether you're a networking administrator or an everyday computer user looking to set up a network in your home or office, Networking for Dummies, seamlessly gets you connected with the basics and gives you the knowledge to work out whatever kinks may come your way-in no time.