Títulos en Comercio electrónico

In 1998, when Amazon.com began to recruit employees, they gave temp agencies a simple directive: send us your freaks. Mike Daisey -- slacker, onetime aesthetics major -- fit the bill. His subsequent ascension, over the course of twenty-one dog years, from lowly temp to customer service...

“A perfectly executed, exquisitely reported parable of the Internet age and the wild, mad adventure that is start-up culture.”—Charles Duhigg Fortune, mania, genius, philanthropy—the Pulitzer Prize–winning author of Mountains Beyond Mountains presents an “expertly reported [and]...

A leading behavioral economist shows how businesses can improve consumer thinking and decision-making on screens. The typical American office worker now spends the majority of his or her waking hours staring at a screen. In the 21st century, every business is a digital business, which is why...

The book that Inc. says "every entrepreneur should read" and an FT Book of the Month selection... How did the movie The Shawshank Redemption fail at the box office but go on to gross more than $100 million as a cult classic? How did The 48 Laws of Power miss the bestseller lists for more than a...

3D Robotics co-founder and bestselling author Chris Anderson takes you to the front lines of a new industrial revolution as today’s entrepreneurs, using open source design and 3-D printing, bring manufacturing to the desktop. In an age of custom-fabricated, do-it-yourself product design and...

Penguin presents the audiobook edition of Blockchain Revolution by Don and Alex Tapscott, read by John Chancer. 'This book has had an enormous impact' Satya Nadella, CEO, Microsoft 'Spectacular. Mind-blowing in its expansiveness and profundity' Steve Wozniak, co-founder of Apple 'Iconic' Clay...

Penguin presents the audiobook edition of Lost and Founder written and read by Rand Fishkin. Everyone knows how a startup story is supposed to go: a young, brilliant entrepreneur has an cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions and becomes the envy...

Penguin presents the audiobook edition of Subscribed by Tien Tzuo and Gabe Weisert, read by Dan Woren with an introduction read by Tien Tzuo. Includes a bonus PDF of illustrations. Today's consumers prefer the advantages of access over the hassles of ownership. It's not just internet services...

An engrossing, insider’s account of how a teacher built one of the world’s most valuable companies—rivaling Walmart & Amazon—and forever reshaped the global economy. In just a decade and half Jack Ma, a man from modest beginnings who started out as an English teacher, founded and built...

The New York Times bestselling author draws from his popular show #AskGaryVee to offer surprising, often outrageous, and imminently useful and honest answers to everything you’ve ever wanted to know—and more—about navigating the new world. Gary Vaynerchuk—the inspiring and unconventional...

New York Times Book Review Editor’s Choice SHORTLISTED FOR THE 2015 FINANCIAL TIMES AND MCKINSEY BUSINESS BOOK OF THE YEAR A New York Times technology and business reporter charts the dramatic rise of Bitcoin and the fascinating personalities who are striving to create a new global money for...

Crush It! 2.0: The Audiobook: Read by Gary Vaynerchuk, this audiobook version contains additional material not found in the bestselling hardcover edition. Do you have a hobby you wish you could indulge in all day? An obsession that keeps you up at night? Now is the perfect time to take that...

La mujer es hoy la fuerza de consumo más influyente del mundo. No solo compra: decide, compara, recomienda y transforma. Sin embargo, muchas marcas todavía le hablan con clichés, colores estándar y mensajes que no la representan. ELLA COMPRA es una guía clara y práctica para entender cómo piensa la mujer cuando compra y qué espera de una marca en cada etapa del proceso: desde el primer contacto hasta convertirse en clienta fiel.

AI Agent Side Hustle is the no-code playbook for crossing that line — seven proven online business models, each with a complete automation blueprint that takes a manually operated side hustle and turns it into a system that runs without you. Whether you're launching from zero this weekend or already earning but stuck in a time ceiling where growth means more hours, this book gets you from "I do everything" to "my system handles it."

Someone with half your experience just produced work that used to take you all week. They finished it in a day. And tomorrow, they'll do it again — faster. That's not a hypothetical. It's happening across every knowledge profession right now. The professional who spent Monday through Friday on a competitive analysis lost the contract to the one who delivered a better version by Tuesday — same quality of thinking, same level of expertise, different tools.

In today’s digital-first world, video isn’t optional—it’s essential. Engage: The Definitive Guide to Video Strategy for Business reveals the proven 7-step framework to plan, create, and distribute videos that deliver real results. What You'll Learn: How to align video content with business goals. The secrets to understanding your audience deeply. Techniques for effective video distribution and optimization. Real-world case studies of businesses achieving video success.

Unlock the secrets of AI-powered income with AI Income Generator—the essential guide for anyone ready to turn artificial intelligence into real, sustainable revenue. Whether you’re a total beginner or a side hustle veteran, this audiobook walks you step-by-step through launching profitable online businesses using today’s most accessible AI tools—no coding required. Discover how to use ChatGPT, Canva, and automation platforms to create digital products, land freelance gigs, and build passive income streams that work while you sleep.

Online marketing doesn't have to feel confusing, time-consuming, or stressful. Online Marketing Without the Overwhelm offers a calm, step-by-step approach to helping small business owners and beginners build effective marketing efforts without chasing every platform or trend. This book focuses on clarity first—guiding listeners to choose the right platforms, define simple goals, and plan campaigns that are realistic and manageable. Instead of doing everything at once, it shows how to focus on one message, one action, and one channel at a time to build confidence and momentum.

How can a complete beginner step into crypto safely and confidently, even without the lingo or a lot of money? Are you fascinated by cryptocurrency but overwhelmed by confusing terminology, conflicting advice, and the fear of costly mistakes? If this sounds familiar, you’re not alone. With the right guide, anyone can master the essentials, protect their assets, and invest confidently—no technical background required. Cryptocurrency Essentials for Beginners breaks down the world of crypto with step-by-step clarity.

Digital Marketing Fundamentals is a clear, practical guide for anyone who wants to understand how digital marketing truly works—without jargon, hype, or unrealistic promises. Designed especially for beginners, this book explains the core ideas behind online visibility, audience connection, and long-term digital growth in a calm, structured, and easy-to-follow way.