Resultados Editorial "Ascent Audio" en Economía

This guidebook covers the essentials of macroeconomics and examines, in a simple and intuitive way, the core ideas of output, money, and expectations. Early chapters leave you with an understanding of everything from fiscal policy and central banking to business cycles and international trade. Later chapters provide a brief monetary history of the United States as well as the basics of macroeconomic accounting. You'll learn why countries trade, why exchange rates move, and what makes an economy grow.

Today's leaders know that speed and agility are the keys to any company's success, and yet many are frustrated that their organizations can't move fast enough to stay competitive. The typical chain of command is too slow; internal resources are too limited; people are already executing beyond normal expectations. As the pace accelerates, how do you inspire people's energy and creativity? How do you collaborate with customers, vendors, and partners to keep your organization on the cutting edge?

Have you ever felt you're not getting through to the person you're talking to, or not coming across the way you intend? You're not alone. Most of us assume that other people see us as we see ourselves, and that they see us as we truly are. But neither is true. Our everyday interactions are colored by subtle biases that distort how others see us--and also shape our perceptions of them.

Technology guru Ray Wang shows how organizations can surf the waves of change—how they can keep their promises. Current trends, when taken seriously, require a new way of thinking about business that includes five key areas: 1. Consumerization of technology and the new C-suite; 2. Data's influence in driving decisions; 3. Digital marketing transformation; 4. The future of work; and 5. Matrix commerce.

In this Springer Brief, the author introduces how Chinese firms are successfully using their own variants of the "Silicon Valley Approach" to management. The author begins the discussion by deliberating on the extent to which management models need to be re-invented. A fundamentally new approach is then introduced, which already exists and is proving itself in practice at some of Silicon Valley's most dynamic firms. The author finds that the Chinese management models, in comparison, may be even more advanced. If true, this could have profound implications for managers everywhere.

We are living in a golden age of biomedical innovation, yet entrepreneurs still struggle with the so-called Valley of Death when seeking funding for their biotech start-ups. In Healthcare Finance, Andrew Lo and Shomesh Chaudhuri show that there are better ways to finance breakthrough therapies, and they provide the essential financial tools and concepts for creating the next generation of healthcare technologies.

As far back as we can trace human history, there have been entrepreneurs. Almost five millennia ago, copper tool manufacturers set up a factory in what today is southwest Spain, profiting for hundreds of years from trade around the Mediterranean. Papyri document the diverse investments of an ancient Egyptian businessperson, from grain-yielding land to flax for linen cloth. What do these figures have in common with renowned modern entrepreneurs, and how do their similarities help us achieve a deeper understanding of entrepreneurship?

Conducting performance reviews can be stressful. But these conversations are critical to your employees' development, allowing you to formally communicate with them about their accomplishments relative to their goals. Performance Reviews guides you through the basics.

Don't leave creativity up to the "creatives" in your organization. Fostering creativity within your team can help your organization solve problems, create innovative products, break out into a new market, and even communicate and collaborate more effectively.

Alan Blinder, one of the world's most influential economists and one of the field's best writers, draws on his deep firsthand experience to provide an authoritative account of sixty years of monetary and fiscal policy in the United States. Spanning twelve presidents, from John F. Kennedy to Joe Biden, and eight Federal Reserve chairs, from William McChesney Martin to Jerome Powell, this is an insider's story of macroeconomic policy that hasn't been told before—one that is a pleasure to listen to, and as interesting as it is important.

In this paradigm-shifting book, former Unilever CEO Paul Polman and sustainable business guru Andrew Winston provide a model to help leaders build companies that contribute more to the world than they use or take - that is, net positive companies. Net Positive outlines the principles and practices for surviving and thriving based on the experience of one world-leading company, Unilever, and other groundbreaking global organizations. 

In Confessions of a Recovering Engineer, renowned speaker and author of Strong Towns Charles L. Marohn, Jr., delivers an accessible and engaging exploration of America's transportation system, laying bare the reasons why it no longer works as it once did, and how to modernize transportation to better serve local communities.

Our global economic system is broken. But we can replace the current picture of global upheaval, unsustainability, and uncertainty with one of an economy that works for all people, and the planet. First, we must eliminate rising income inequality within societies where productivity and wage growth has slowed. Second, we must reduce the dampening effect of monopoly market power wielded by large corporations on innovation and productivity gains. And finally, the short-sighted exploitation of natural resources that is corroding the environment must end.

America is in decline, and the rise of the East suggests a bleak future for the world’s only superpower - so goes the conventional wisdom. But what if the traditional measures of national status are no longer as important as they once were? What if America’s well-being was assessed according to entirely different factors? In The Upside of Down, Charles Kenny argues that America’s so-called decline is only relative to the newfound success of other countries.

It's easy to get caught up in the day-to-day demands of your current job and lose sight of the big picture, but with a typical career spanning fifty years or more, you do so at your own peril. It's up to you to chart your own course to professional success. We've combed through hundreds of articles in the Harvard Business Review archive and selected the 10 most important ones to help you develop yourself, make the right career moves, navigate inevitable detours and disruptions, and turn your professional dreams into reality.

Competition is moving beyond industry to ecosystem. Are you ready? In the shift from pipeline to platform, value is no longer created by your company's product or process alone - it's created through interactions. And the strategy you used to become an industry leader won't help you compete in an evolving and complex ecosystem. If you listen to nothing else on platforms and ecosystems, listen to these 10 articles by experts in the field. 

David Cohen and Brad Feld, leading advocates for entrepreneurs and startups, team up to provide first-time entrepreneurs with the tools, insights, and experiences to help them do more faster. The authors share their decades of experience working with thousands of startup founders and have enlisted the advice of dozens of Techstars startup founders and mentors. Contributors include Tim Ferriss, Eric Ries, Matt Mullenweg (WordPress), Isaac Saldana (SendGrid), and other successful entrepreneurs.

Elmira Bayrasli's colorful narrative brings listeners inside the world of high-growth entrepreneurs as they overcome vexing obstacles to build businesses that create jobs and economic growth and - perhaps most important - shift mindsets. Here are the people who personify the transformative force of entrepreneurship from parts of the world that will be the source of the overwhelming amount of economic growth over the next 25 years.

Ever wonder why you've had more strategy conversations than you can count, but not a single strategist discussion you can remember? That's because strategy has made a career out of ignoring the strategist—until now. Strategists First will help you learn what every strategist needs to know, including: who strategists are, what strategists believe, how strategists behave, where strategists thrive, when strategists strike, and why strategists matter. 

As nonprofit organizations mature and grow, their staffs and programs expand, their operations and dynamics become more complex, and the climate they operate in changes and presents new challenges. If they are to move to a new level of effectiveness, they must periodically adjust their leadership, management, structure, governance, and operating style to fit their changed circumstances. Author Susan Gross calls these adjustments "turning points.