Títulos en Redacción y publicación

Sell your tech (without getting technical). B2B tech marketing is confusing buyers with technical jargon and drowning them in meaningless buzzwords that leave them overwhelmed (and not all that interested in buying). When everyone’s using the same tired lingo, how do you cut through the noise and show buyers your value? You get punchy. In Make It Punchy, tech messaging expert Emma Stratton explains how and why you need to leave all the jargon behind. How to get real with buyers about why your technology matters to them.

"Daniel Matamala ingresa, con la lucidez que lo caracteriza, al territorio siempre necesario de la deconstrucción inteligente de las tramas en que se articulan las elites políticas y económicas. Unas tramas que permiten leer un tejido social donde el poder del dinero avanza sobre el poder político para contaminarlo. La reunión de columnas que el libro presenta permite leer cómo operan los privilegios múltiples e incesantes que posibilitan que la ley se retire de las zonas más privilegiadas o trabaje débilmente, o sencillamente no opere." (Diamela Eltit)

Que explote todo es el segundo libro de la escritora y periodista Arelis Uribe, autora del libro de cuentos Quiltras y columnista de varios medios nacionales. Este audiolibro reúne distintos textos que viajan por temáticas que cruzan la vida e ideología de muchas identidades, en especial mujeres que buscan no sólo luchar por un bien común y por una vida de respeto mutuo en un mundo liderado por lo masculino, sino que buscan de alguna u otra forma destruir desde la base todas las ideologías y los discursos imperantes.

Have you written a book that just isn't selling? Would you like to write a book that readers eagerly devour? Many authors write then market. Successful authors write to market. They start by figuring out how to give readers what they want, and that process begins before writing word one of your novel. This book will teach you to analyze your favorite genre to discover what readers are buying, to mine reviews for reader expectations, and to nail the tropes your readers subconsciously crave.

Vous rêvez d'être écrivain, vous voulez écrire un roman qui transporte les lecteurs, mais vous ne savez pas par où commencer, comment aller au bout de votre manuscrit ou vous ne trouvez pas de maison d'édition pour votre livre ? Écrire un roman est LE guide pratique qui vous permettra, étape par étape, de réaliser enfin tous vos projets d'écriture. ÉCRIRE UN LIVRE EST UN PROJET COMME UN AUTRE, ÊTRE ÉCRIVAIN EST UN MÉTIER COMME UN AUTRE. On trouve normal d'apprendre des techniques en piano ou en dessin, mais en France (à l'inverse des Etats-Unis où l'écriture de fiction s'étudie à l'université), on croit qu'on ne peut pas apprendre à écrire.

Prime Time starts from a different premise: your most meaningful chapter may still be ahead. It offers a path forward—toward renewed vitality, meaningful contribution, and active participation in shaping what comes next.

A NEW YORK TIMES BOOK REVIEW EDITORS’ CHOICE The “exhilarating” (The Boston Globe) story of the legendary Random House founder, whose seemingly charmed life at the apogee of the American Century afforded him a front-row seat to literary and cultural history in the making “[A] big...

Это один из тысячи диалогов, которые ежедневно можно услышать в книжном магазине, и один из миллиона вопросов, на которые приходится отвечать книготорговцу. На все эти вопросы вы найдете ответы, если прочитаете «Байки книготорговца». Но главное — поймаете ту атмосферу, ради которой становятся продавцами книг, и познакомитесь с самыми разными людьми, которые заходят в книжный, — иногда вовсе не затем, чтобы купить очередной бестселлер.

This little book is packed with information on how to create compelling, complex 3-dimensional characters. Creating compelling movie characters is a big deal. Glossing over the intricacies of character is putting the screenwriter and ultimately, the feature film at a serious disadvantage. Movie-goers want to root for a character. They want to see conflicts between characters and they want to see how these conflicts are resolved.

AI Ink: Writing, Publishing, and Misinformation at the Dawn of the AI Age is a groundbreaking exploration of the profound impact of artificial intelligence on the creative industries. Jason Van Tatenhove, a journalist and expert on political extremism, takes listeners on a journey through the rapidly evolving landscape where AI tools are reshaping writing and publishing. From AI-generated content to the ethical dilemmas of misinformation, this book addresses the opportunities and challenges that come with the integration of AI into creative processes.

Inspiré du mythe de Perséphone, il célèbre la voix des femmes, leur force créatrice, les liens qui les rattachent au vivant, à l'amour et à l'animalité, ce qui rayonne en elles et perce le monde des ombres pour renaître sans cesse à la vie. Cette version est une lecture du texte original, interprétée par l'autrice et mise en musique par François-Pierre Fol (violoncelle) et Troy Von Balthazar (guitare, clavier) qui a aussi composé des chansons inédites en bonus. La basse sur One Happy Song est d'Antoine Brunet. Ce projet a bénéficié du soutien du Centre National du Livre.

Your book was never meant to be the finish line; it’s the foundation of your business. In The Monetized Author, publishing coach and business automation strategist Vanessa Collins shows you how to turn your book into a thriving business that expands your reach, multiplies your income, and amplifies your impact. Whether you’re a first-time author or a seasoned entrepreneur, this book will help you move beyond book sales and build an entire ecosystem around your message.

You’ve poured your heart and soul into writing your book—now it’s time to make sure the world discovers it. Too many great books go unread simply because their authors don’t know how to market them. This book changes that! With over twenty-three years in publishing, more than forty books of his own, and hundreds of authors helped along the way—and his background as the founder of an award-winning ad agency, Howard VanEs brings the perfect blend of publishing wisdom and marketing savvy to help you launch and sustain your book’s success.

Mob Rule in New Orleans is Ida B. Wells-Barnett’s searing investigative account of the 1900 lynching of Robert Charles and the violent wave of racial terror that swept across New Orleans in its aftermath. With unflinching clarity and journalistic precision, Wells exposes how police brutality, white mob violence, and institutional complicity united to create a deadly storm targeting the Black community.

Crafting a personal story with a purposeful message can seem challenging. You may feel your stories aren’t worth telling, feel trapped in an outdated narrative or uncertain about which words will make an impact. Join Beverley Glick, a seasoned wordsmith, coach and former national newspaper journalist, on a life-enhancing journey. She introduces you to a unique method that will help you navigate your life stages and create a personal ‘life dictionary’, providing profound insights into your identity, motivations and passions.

Dreaming of launching your own print magazine but feeling overwhelmed by the sheer complexity of it all? You're not alone. Many aspiring publishers face significant challenges, from understanding industry intricacies to managing production costs and navigating marketing hurdles. Publishing Success is your comprehensive guide to building a thriving print magazine business. This book breaks down the daunting process into manageable steps, offering expert insights and practical strategies to turn your vision into reality.

Transform your knack for creating compelling resumes into a profitable business with How to Start a Resume Writing Business. Discover the essential steps to build a successful resume writing service, from understanding market demands and crafting personalized resumes to acquiring clients and scaling your business. Whether you are a seasoned HR professional or a writing enthusiast, this guide will equip you with the knowledge and skills necessary to thrive in the competitive resume writing industry.

Drawing on examples ranging from Chaucer to children's rhymes, Cole Porter to Dylan Thomas, and from around the English-speaking world, it shows how any reader can understand and gain pleasure from poetry. This comprehensive guide explores poetry's relationship to everyday language and introduces major genres and technical aspects. Each chapter proceeds through chronological examples from a wide range of English language poems.

Master writer’s block and spark your creativity with this workbook full of helpful tips and a variety of prompts for writers of all experience levels to create their perfect dystopian story! Write a Dystopian Novel guides writers of all experience levels through the tropes and themes that...

Are you ready to become a published author and earn passive income from your knowledge, skills, or passion? In this practical, no-fluff audiobook, self-publishing expert Evelyn Grace Harper walks you through everything you need to know to successfully write, publish, and market your first eBook or audiobook—even if you’ve never written a book before.