Títulos en Creación de contenido y redes sociales

100 Millionen Euro hat Wolfgang Deutschmann mit seinen Unternehmen bereits online unter Einsatz von Facebook, Instagram, YouTube und Co. bewegt. In diesem Buch erklärt der 28-Jährige leicht verständlich, wie jeder und jede erfolgreich ein Social-Media-Business aufziehen kann und wie Unternehmen von der Pizzeria bis zum Versicherungskonzern ihr Geschäftsmodell digitalisieren und ihren Umsatz steigern können.

Throughout the pandemic period, podcasts exploded in popularity. So you’re right to think about creating one yourself. But most of these shows are either pure entertainment or vanity projects. Narrow Podcasting shows you how to run a podcast that actually grows your business by focusing on not the quantity of listeners but the quality of the relationships you build. One of the most pervasive myths around podcasts is that you need paid ads, sponsorship, or hundreds of listeners to make them successful. But that is not true.

Social media entertainment is today’s watchword. What started humbly in 2006 with YouTube has now proliferated into multiple global networking and marketing sites. When TikTok entered the niche, many of them were performing extremely well on the stage. In that context, TikTok performed admirably well. Consider a new plant sowed on an unknown land becoming a giant tree full of bloom, supporting life and sustaining others in its neighborhood. Well, the analogy may not seem too strange when TikTok’s performance is surveyed.

This short and handy reference book will be helpful to aspiring writers, in many ways, from how to make the writing process easy and organized, to ideas on how writing can help generate immediate and passive income. It provides links to useful resources online, for writers and content creators, including blogging resources, online search aggregators, and so much more!

What is your primary point of contact with customers? It's their blog for numerous firms. If your business does not have a blog, you are missing out on an important source of new clients and higher revenue from existing customers. Whether your business is brand new or is establishing a presence in the industry, a blog is an invaluable resource. The sooner you establish it, the more time it will have to establish reputation and a following.

Brought to you by Penguin. Since 2005, YouTube has exploded, giving a platform to unique and valuable voices, but also to propaganda, misinformation and illicit videos. The algorithm which determines whether a channel lives or dies - how or when videos are seen, and how much creators earn...

Imagine: You can interact with and build a community - filled with people who have the same interests, opinions, and aspirations - and make money off it....Doesn’t that sound awesome? Making a blog is easy, but there are a bunch of "do's and don’ts". This audiobook is a complete guide on how you can create a blog, curate it, monetize it; connect with other readers, collaborate with other bloggers, as well as the importance of creating a mailing list; how to make business out of it, how social media can help, and much more!

Brought to you by Penguin. Fully revised and expanded for the first time in a decade, The Art of the Start 2.0 now features Guy Kawasaki's advice on the tools which make it easier than ever to get established - including social media, crowdfunding and cloud computing. Whether you're an aspiring...

Seeking a better method for reaching the right audience? Discover the revolutionary new twist to keep your business popular and profitable. Struggling to see results from the social media grind? Feeling trapped behind pay-to-play walled gardens? Plagued by too many confusing approaches to online marketing? With decades of experience in digital entrepreneurship, author, podcaster, and PR expert Scott Winterroth has helped countless creators hit their stride and soar into success.

This is a self help book like no other. Because you are not helping yourself, James Acaster is helping you. When James quit all forms of social media in 2019 he felt like he'd been born anew, but he was worried he'd suffer withdrawal and get lured back online to compete in a never ending...

People love radio. It's been the most effective way to get your message across to a wide audience for decades. The written word, on the other hand, doesn't really have the same level of power that radio has. You can't hear a blog post about your product name, but you can hear us talking about it on your favorite podcast or in an audio commercial for your website. Audio files take up less bandwidth than their written counterparts, and this means that you can reach people from across the world with relative ease.

Discover how you can start your own YouTube channel, grow it, and make money! Have you ever surfed through YouTube and wondered just what it would be like to have your own videos on there? Do you watch YouTubers and believe you can do the same thing, if not better? Are you a camera lover who can create great works of art you’d like to showcase to the world? Then this is the audiobook for you!

You know how you cannot stay away from that social media buzz for too long? Checking your phone every so often on what's trending or streaming? Quickly breezing through for anything eye-popping, perhaps a video? Taking a sneaky peek at someone's latest post, the latest game, a reality celeb's profile, or the latest gossip news headline? Getting involved in a heated debate in a forum? In this book, you will discover numerous proven ways on how to curb or quit social media and acquire fresh alternatives, plus more. Take charge and get your life back!

Brought to you by Penguin. From Wall Street Journal columnist Spencer Jakab, the real story of the GameStop squeeze - and the surprising winners of a rigged game. During one crazy week in January 2021, a motley crew of retail traders on Reddit's r/wallstreetbets forum had seemingly done the...

Do you ever feel that visiting social media is an increasingly negative experience? Social media taps into some of our most profound human weaknesses and makes it almost impossible to live without the temptation of comparing yourself to others, seeking their approval, or arguing with each other. Screen with Envy: How Social Media Culture Is Weakening Our Sense of Belonging and Making Us Lonelier discusses the antisocial ways we're behaving towards each other online and why we need to do better at rediscovering close connections offline instead.

Have you ever found yourself mindlessly scrolling your timeline? Have you ever wondered why we spend so much time glued to our phones and the many social media apps that take up our time? Have you ever wondered about the dangers of social media and the importance of understanding what’s coming across our screens? Mirage focuses on positively impacting your mental health, while analyzing the culture of social media, the daily experiences we have on social media, and breaking down how those experiences impact the way we think, feel, and behave.

In the past decade, social media has taken the world by storm even faster than almost any other technological advancement out there. You likely find it rare to encounter someone who does not have at least one social media account. Everybody and their mother, grandmother, and so on has one. When you think about it, the concept seems very positive, but there is an underlying message that is forgotten. Social media is actually a business in many ways - even if you have nothing to sell.

The dramatic story of an improbable gang of self-proclaimed “degenerates” who made WallStreetBets into a cultural movement that moved from the fringes of the internet to the center of Wall Street, upending the global financial markets and changing how an entire generation thinks about money...

A fun and informative illustrated kids’ guide, adapted for audio, to safely and productively navigating the digital landscape. Cellphones have become a fact of life, with children as young as eight (yes, eight!) getting their very own “devices.” Such boundless access means our kids are in...

El podcasting es un medio de expresión con valor terapéutico que hemos perdido en nuestras vidas durante décadas. Por suerte, su popularidad ha crecido exponencialmente en los últimos años: ¿sabía que el número de estadounidenses que escuchan podcasts semanalmente en los últimos 7 años se ha triplicado? Por no hablar de un aumento del 24% en el Reino Unido entre 2018 y 2019.