Títulos en Desarrollo empresarial y emprendimiento

A obra clássica sobre pensamento sistêmico, fundamental para a resolução de problemas de qualquer escala. Uma audição essencial para líderes, executivos e dirigentes, mas também para todos que se preocupam com o futuro da humanidade e do planeta.

A startup executive and investor draws on expertise developed at the premier venture capital firm Andreessen Horowitz and as an executive at Uber to address how tech’s most successful products have solved the dreaded ""cold start problem”—by leveraging network effects to launch and scale...

What if the career you've built isn't the one you want to keep? Whether you're a senior leader questioning the cost of success, or a professional at any stage sensing you've outgrown the path mapped, this book is your roadmap to Uptick what comes next. A career pivot isn't about throwing everything away; it's about harnessing your transferrable skills, experience, knowledge and credibility to create an uptick, a new, planned direction built on what came before, one which aligns more with who you are today.

The Experience is a unique guide to mastering the art of customer service and service relationships, based on the principles employed at the renowned leader in customer experience - the Walt Disney Company. Co-author Bruce Loeffler spent 10 years at Disney World overseeing service excellence. He has partnered with Brian T. Church to show you how to bring that same level of care and value to your own organization.

GETTING RICH IS NOT JUST ABOUT LUCK; HAPPINESS IS NOT JUST A TRAIT WE ARE BORN WITH. These aspirations may seem out of reach, but building wealth and being happy are skills we can learn. So what are these skills, and how do we learn them? What are the principles that should guide our efforts?...

John Paul DeJoria’s journey to becoming a billionaire started in the back seat of his car. Rarely will you find such diversity in a person’s life, business, philanthropy, and philosophy as you will with John Paul DeJoria. His professional journey began when he was homeless, living in a car...

"ChatGPT-5 Aplicado a Tu Negocio", es tu guía paso a paso para crear productos, servicios y automatizaciones rentables basados en la inteligencia artificial, sin necesidad de programar, contratar costosos consultores ni realizar interminables pruebas y errores. Tanto si quieres iniciar un negocio secundario que te reporte $1000 al mes como si deseas ampliarlo hasta convertirlo en un negocio de más de $10.000, este plan te muestra exactamente cómo convertir ChatGPT-5 en tu miembro más fiable del equipo.

"One of the greatest thinkers of our age" (The Guardian) presents a new way of living—one modeled on nature's design instead of capitalism's—for fans of Guns, Germs, and Steel and Doughnut Economics It has often been said that it is easier to imagine the end of the world than it is to...

If you feel overlooked and don’t know where to begin, Valuable & Visible gives you a clear, simple way to change that. Vanessa Errecarte, award-winning UC Davis MBA instructor and creator of one of the nation’s first MBA-level personal branding courses, teaches a different approach: A service-first personal brand, where your ideas make you memorable, your clarity builds credibility, and your ideas get you noticed and chosen before you ever have to chase them.

What if your product could do the selling for you? In this updated edition of Product-Led Growth, Wes Bush reveals how the fastest-growing companies today are winning by letting users experience value before they ever pay. Traditional sales-led strategies are breaking down as customer acquisition costs rise, attention shrinks, and buyers demand instant results. The companies pulling ahead are the ones that remove friction, collapse time-to-value, and turn their product into the primary driver of growth.

El camino hacia el Lean Startup explica cómo empresas de todo tipo pueden incrementar sus ingresos, impulsar la innovación y convertirse en organizaciones preparadas para sacar partido de las inmensas oportunidades que nos brinda el siglo XXI. Si en el bestseller El método Lean Startup el...

Managers and entrepreneurs know they have a great product or service—but they may not know how best to sell it. Useful for nearly any sector or industry, this book is a thoroughly practical guide on how to build an excellent sales organization, brick by brick. Creating an effective sales...

El libro de estrategias definitivo de los pioneros de Growth Hacking, una de las metodologías de negocios más impactantes en Silicon Valley. Parece difícil de creer pero hubo un momento en que Airbnb era el secreto mejor guardado de los hackers de viajes y los couch surfers, Pinterest era un sitio web de nicho frecuentado sólo por los panaderos y crafters, Facebook era el medio hermano incómodo de MySpace y Uber fue un alborotador que no tuvo ninguna oportunidad contra el Goliat que era New York City Yellow Cabs.

The Practical Guide to Binge-Worthy Video Content shows you how to create videos that don’t just get clicks, but keep viewers hooked, loyal, and ready to work with you. With nine revealing audience-retention graphs, you’ll finally see what actually happens during your videos—where viewers stay, where they drop off, and what turns a casual scroll into real attention.

Taking control of your future often means carving your own career path—not working for someone else, but discovering what you can build for yourself. Written from personal experience, From Nothing to Next leads listeners on a journey from aspiration to achievement, as successful business owner Greg Knowles breaks down the practical steps to professional development.

The Fifth Edition of Getting Started in Consulting is an in-depth guide to succeed as a consultant in today's rapidly changing world and earn six, seven, or eight figures annually. Written by legendary author Alan Weiss, this book provides a roadmap to develop essential personal traits to excel...

In The Seven-Figure Consultant, rockstar of consulting and renowned author Alan Weiss, delivers a hyper-focused, step-by-step guide to using your consulting skillset to build the lifestyle you've always wanted. Weiss walks you through his eye-opening perspective on what it really means to be...

Unable to contain himself, Rick pitched Art: move back to Wausau and start a business selling shoes. Art said, "What are you, an idiot? Selling shoes? How is this even worth trying?" This is the story of Eastbay, a startup tale unlike most you've heard. First it was $5,000 worth of track...

Tired of working harder and still not seeing the profits you deserve? Frustrated by unpredictable growth, hidden profit leaks, and never really knowing what drives your business forward?

Concise, easy-to-understand information on every aspect of bookkeeping Bookkeeping For Dummies is a clear guide to tracking transactions, figuring out balance sheets, keeping ledgers or journals, creating financial statements, and operating accounts for businesses. This necessary resource offers...