Resultados Editorial "Penguin Audio" en Desarrollo empresarial y emprendimiento

The failure to grasp the basics of management often trips up even the most successful companies. With that in mind, management consultant Roger E. Allen uses A. A. Milne's beloved stories and characters to illustrate essential business principles, such as the establishment of clear objectives...

An exploration of the cutting-edge technology that will enable us to confront the realities of climate change. For decades scientists and environmentalists have sounded the alarm about the effects of global warming. We are now past the tipping point. As floods, storms, and extreme temperatures...

One of the Best Technology Books of 2020—Financial Times “Levy’s all-access Facebook reflects the reputational swan dive of its subject. . . . The result is evenhanded and devastating.”—San Francisco Chronicle “[Levy’s] evenhanded conclusions are still damning.”—Reason “[He]...

Fresh, funny, and fearless, The Middle Finger Project is a point-by-point primer on how to get unstuck, slay imposter syndrome, trust in your own worth and ability, and become a strong, capable, wonderful, weird, brilliant, ballsy, unfuckwithable YOU. "Don't worry, this isn't a book about God...

The Messy Middle is the indispensable guide to navigating the volatility of new ventures and leading bold creative projects by Scott Belsky, bestselling author, entrepreneur, Chief Product Officer at Adobe, and product advisor to many of today's top start-ups. Creating something from nothing is...

From Mike Michalowicz, the author of PROFIT FIRST, CLOCKWORK, and THE PUMPKIN PLAN, comes the ultimate diagnostic tool for every entrepreneur. The biggest problem entrepreneurs have is that they don't know what their biggest problem is. If you find yourself trapped between stagnating sales...

Growing up in a trailer park, by her 21st birthday Ash was a jobless, homeless orphan with only $26 to her name. But even with the odds stacked against her, she changed her fortune forever by starting her million-dollar business from the backseat of her car. Ash gave the finger to convention, blazed her own path, and finally found work she loved. And she wants to show you how she did it. 

Instant Wall Street Journal Bestseller! You don't need to be Ivy League educated, have money, be creative, or even have an idea to get rich. You just need to be willing to break the rules. At nineteen, I founded a software company with $119 in my bank account. Five years later, it was valued at...

The first ever playbook for B2B salespeople on how to win clients and customers who are already being serviced by your competition, from the author of The Only Sales Guide You'll Ever Need and The Lost Art of Closing. Like it or not, sales is often a zero-sum game: Your win is someone else's...

From bestselling author of The $100 Startup and Side Hustle comes Chris Guillebeau's engaging story about the power you have to create your own financial destiny. Like financial classics The Latte Factor and The Richest Man in Babylon, The Money Tree uses a compelling story with captivating...

Shortlisted for the Financial Times/McKinsey Business Book of the Year Award From one of the most important economic thinkers of our time, a brilliant and far-seeing analysis of the current populist backlash against globalization. Raghuram Rajan, distinguished University of Chicago professor...

With a global population estimated to reach nearly 10 billion by 2050, we face a huge challenge in feeding everyone on the planet. How is that to be achieved? In this brilliantly insightful one-stop guide, WIRED journalist Matt Reynolds assesses the limits and drawbacks of current food production and looks at the ways in which they can be tackled. 

What do you do at work when a hundred crises seem to be happening at the same time? Do you pick just one priority or try to put out every fire? How can you stay composed, figure out what really matters, and act decisively? When former U.S. Navy SEAL sniper Brandon Webb transitioned to civilian...

Lisa Sugar has an amazing job. She spends her days at POPSUGAR creating content about pop culture, must-have handbags and makeup, healthy recipes, and Instagram-worthy sweets. She manages an enormously successful, growing company with employees who love what they do. And her life is just as...

Since the pandemic, many businesses have gone under. Others are fighting to stay afloat. But some are thriving. Why is that? Rebuild is a lift raft, a vital guide to how we reset and build back better. Retail and brand expert Mary Portas argues that over the past 30 years, the business of what we buy has been dominated by the biggest, fastest and cheapest. But those values no longer resonate. We've come to realise that more doesn't equal better.

In this brilliant, one-stop guide WIRED journalist Matt Burgess explains everything you need to know about AI. He describes how it works. He looks at the ways in which it has already brought us everything from voice recognition software to self-driving cars and explores its potential for further revolutionary change in almost every area of our daily lives.

Man-made global warming is advancing inexorably. Are there ways to halt it? In this invaluable, one-stop guide Bianca Nogrady analyses the science of climate change and offers a concise overview of the ways in which our carbon emissions might be reduced. She examines the challenges posed by food and energy production and the cutting-edge technologies that could mitigate their polluting effects. She looks at initiatives to create green industry and transport. She explains the economics of emissions trading schemes and the practicalities of geoengineering plans to trap greenhouse gases.

The Covid-19 outbreak has turned bedrooms into offices, pitted young against old and widened the gaps between rich and poor, red and blue, the mask-wearers and the mask-haters. Some businesses, like Amazon and video conference software maker Zoom, woke up to find themselves crushed under an avalanche of consumer demand. Others, like the restaurant, travel, hospitality and live entertainment industries, scrambled to not become instantly obsolete. But the pandemic has not been a change agent so much as an accelerant of trends that were already well underway.

Behind the scenes in Silicon Valley, Reid Hoffman (founder of LinkedIn, investor at Greylock) is a sought-after advisor to heads of companies and heads of state. On his podcast Masters of Scale, he sits down with an all-star list of visionary founders and leaders, digging into the surprising strategies that power their growth. In this book, he draws on their most riveting, revealing stories- as well his own experience as a founder and investor - to distil the counterintuitive secrets behind the most extraordinary success stories of our times.

The New York Times best-selling authors of Switch and Made to Stick explore why certain brief experiences can jolt, elevate and change us - and how we can learn to create such extraordinary moments in our life and work. What if a teacher could design a lesson that he knew his students would remember 20 years later? What if a doctor or nurse knew how to orchestrate moments that would bring more comfort to patients?