Resultados Editorial "Audible Studios" en Gestión y liderazgo

Si estás gestionando tu primer proyecto o simplemente estás cansado de improvisar, la Guía HBR Gestión de Proyectos te proporcionará las herramientas y la confianza que necesitas para definir y alcanzar objetivos inteligentes, y te enseñará a aprovechar las lecciones aprendidas para mejorar el desarrollo de futuros proyectos.

インフレの定着、日経平均株価が5万円台に突入……。2025年は日本経済のこれまでの常識が一変しました。「貯蓄から投資へ」が合言葉となった新時代を勝ち抜くために、労力も時間もかからない投資生活が目指せるとっておきの戦略を伝授します。

Book Yourself Solid has been one of the most popular marketing guides in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits.

The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the weight of campaigns - all in real time. What’s next? A complete transformation of marketing as we know it, where machines themselves design and implement customized advertising tactics at virtually every point of digital contact.

In the early 1980s, Harley-Davidson was on the verge of bankruptcy. In the general public's opinion, quality was substandard - of both motorcycles and riders. Harleys leaked oil and were often broken down. Riders were roughnecks, out to raise hell. The Harley-Davidson brand was tarnished. What s more, the charges were true.By the mid-1980s, Harley couldn't produce enough bikes to keep the public happy. Dealers were selling bikes off the showroom floor, struggling to assuage customers frustration.

The New York Times best-selling author of The Power of Broke and "Shark" on ABC's hit show Shark Tank explores how grit, persistence, and good old-fashioned hard work are the backbone of every successful business and individual, and inspires listeners to Rise and Grind their way the top.

World-famous competitive skydiver and coach Dan Brodsky-Chenfeld presents proven tools and techniques for success and explains how they can be used in everyday life. Dan survived a plane crash from which 16 of the 22 people on board were killed. He was left critically injured and woke up from a six-week-long coma with a broken neck, broken skull, severe head trauma, a collapsed lung, and other serious internal injuries. Against all odds, Dan recovered and went on to become one of the greatest competitive skydiver in the world.

Andrew Smart wants you to sit and do nothing much more often - and he has the science to explain why. At every turn we’re pushed to do more, faster, and more efficiently: That drumbeat resounds throughout our wage-slave society. Multitasking is not only a virtue, it’s a necessity. But Andrew Smart argues that slackers may have the last laugh. The latest neuroscience shows that the “culture of effectiveness” is not only ineffective, it can be harmful to your well-being.

Why do sales organizations fall short? Every day expert consultants like Mike Weinberg are called on by companies large and small to find the answer - and it's one that may surprise you. Typically the issue lies not with the sales team - but with how it is being led. Through their attitude and actions, senior executives and sales managers unknowingly undermine performance. In Sales Management. Simplified. Weinberg tells it straight, calling out the problems plaguing sales forces and the costly mistakes made by even the best-intentioned sales managers.

¿Cómo pueden los CEO de hoy sacar más provecho de sus equipos? Actuando más como CBO (‘chief behavioral officers’, o directores de comportamiento): adoptando prácticas de liderazgo positivo, diseñando buenas experiencias para los empleados y proporcionando formación en comportamiento. Después de todo, el capital humano es la clave para lograr los objetivos financieros.

¿Cómo será la nueva normalidad? Esta es una pregunta que mucha gente se está haciendo en este momento. Otros tantos lanzan respuestas al aire, a menudo en la más absoluta oscuridad. Sin embargo, ¿qué pasaría si la pregunta fuera diferente? ¿Qué sucedería si nos preguntáramos qué es lo que no va a cambiar en la nueva normalidad? Esto nos llevaría hacia aquello de lo que podemos estar seguros, incluso ante un futuro incierto.

"Não sei exatamente em que ano conheci Anderson, não sei onde eu estava, mas acho que trabalhava na Folha de S.Paulo como colunista da “Ilustrada” e Anderson já estava no comando da Arezzo. Também não acho que esse tipo de data seja tão relevante para uma história como a que nos une. Anderson, profissional como poucos nesse país, é um empresário com um olhar lá na frente e com os pés bem no chão. Tenho a impressão de que qualquer coisa que ele fizesse na vida daria muito certo, mas o fato é que ele escolheu fabricar sapatos, para minha alegria e de tantas mulheres brasileiras.

Resulta clave para las empresas conocer cómo la generación ‘millennial’ entiende y percibe las acciones de responsabilidad corporativa. Sin duda, las acciones cercanas y vinculadas al negocio principal ayudan a atraer el talento y a satisfacer las demandas de este público como consumidor de productos y servicios.

La diversidad, si se gestiona de forma adecuada, contribuye a que las organizaciones se nutran de las diferencias individuales para que actúen de forma conjunta en proyectos comunes. Hay que integrar las diferencias para crear verdaderos grupos de aspiración en sociedades que funcionan ya de forma colaborativa.

In Trade-Off, Kevin Maney shows how these conflicting forces determine the success, or failure, of new products and services in the marketplace. He shows that almost every decision we make as consumers involves a trade-off between fidelity and convenience between the products we love and the products we need.

Just because you don’t have cash doesn’t mean you don’t want and need things. According to authors and business gurus Karen Hoffman and Shera Dalin, it’s time to get a little creative. Most people have a skill they can use—it’s just a matter of figuring out what that is and how to use it to get something else. From piano lessons in exchange for haircuts to an engine tune-up in exchange for house painting, The Art of Barter offers step-by-step instructions.

地球温暖化、食料危機、労働力不足……。人類の未来には様々な課題が山積しています。さらにここ数年で爆発的に広まった生成AIによる電力消費拡大など、実は新たな難題も。

Tornar-se um dos maiores empresários do aço do mundo, tal como o norte-americano Andrew Carnegie, não é algo que se consiga simplesmente com sorte e muito trabalho. Há muito mais envolvido, e a epígrafe acima nos dá um forte indício de que a construção de um grupo empresarial de alcance global está para além dos interesses pessoais – herda-se um legado moral e de valores, que deve ser usado para o bem do maior número de pessoas, alcançando, numa perspectiva mais ampla, toda a sociedade e além dela.

【15万部突破のベストセラー！！】【いま一番売れてる「言語化力」 の本！！】

Resiliência é a capacidade de lidar da melhor forma possível com adversidades e sofrimentos inevitáveis. Desde lidar com o trânsito engarrafado até uma dor crônica ou a morte, este audiolivro é um guia prático para aumentar a resiliência e entender que não adianta preocupar-se com acontecimentos que estão além da sua capacidade. Não sofra com aquilo que não pode mudar. Foque no que depende de você e aja como um verdadeiro imperador romano.