Títulos en Gestión

Want to get an MBA? The Complete MBA For Dummies, 2nd Edition, is the practical, plain-English guide that covers all the basics of a top-notch MBA program, helping you to navigate today's most innovative business strategies. From management to entrepreneurship to strategic planning, you'll understand the hottest trends and get the latest techniques for motivating employees, building global partnerships, managing risk, and manufacturing. This easy-to-access guide is full of useful information, tips, and checklists that will help you lead, manage, or participate in any business.

In The Forgotten Foundations of Fundraising, Jeremy Beer and Jeffrey Cain, cofounders of American Philanthropic, a leading consulting firm for nonprofit organizations, offer practical lessons and unconventional wisdom for both nonprofit leaders and novices in the art and science of raising money. Drawing upon a wealth of experience, deploying an army of anecdotes, and using eye-opening American Philanthropic survey data, the authors provide a brisk, irreverent, and supremely useful introduction to fundraising for charities and nonprofits.

Since the 1950s, nonprofits have relied on impersonal outreach to inspire generosity from their donors. They leveraged direct mail, mass marketing, and event fundraising to drive donations. With the introduction of social media, smartphones, and a hyper-connected world, everything changed. The new normal for everyone became transparency, personalization, and a feeling of ever-present engagement. In addition, donors also had new levels of access to information to the causes they cared about. Unfortunately, as expectations evolved, nonprofit fundraisers failed to keep up.

Beyond the E-Myth embraces the fundamental premise of that first book - that a small business only succeeds to the degree its owner goes to work on the business rather than just in it, creating the systemic operating system that makes that business unique in the marketplace.

Humilié en plein comité de direction, Antoine s'enferme dans les toilettes et s'effondre. Un battement d'aile de papillon... Sans le savoir, il a libéré des forces mystérieuses qui vont bouleverser la vie de parfaits inconnus. Une logique implacable est à l'œuvre... Ce roman nous entraîne dans des aventures truculentes et pleines d'humour qui dévoilent un trésor révolutionnaire et méconnu : le Petit traité de développement relationnel, essai didactique sur la complexité des relations humaines et les stratégies de dissolution des problèmes interpersonnels.

Expone cómo descubrir las facetas específicas de cualquier negocio que están maduras para la desestabilización productiva (operaciones, comunicación, cultura, servicio al cliente) y detalla cómo la reinvención puede crear éxito en cada una de ellas. Facilita que cualquier persona reinvente su marca, empresa o incluso, su propia carrera.

With a nod to Jeff Bezos, Steve Jobs, Walt Disney, and other ruthless yet highly successful managers, author Dan S. Kennedy delivers the answer. In this new edition, Kennedy expands on his proven (if radical) strategies to get accountability, profitability, and productivity from employees. In his traditional "No B.S." style, Kennedy kicks traditional leadership and management ideas squarely in the teeth with a realistic, straightforward assessment of the real relationship between business owners and their employees.

Running a successful real estate brokerage firm is a juggling act. You need expertise in your practice area to provide services to clients. You also need the know-how to run a small business. You've probably been well prepared by your education or experience for the technical ins and outs of operating a real estate brokerage. Yet what training has prepared you to run a business? The E-Myth Real Estate Brokerage fills this knowledge gap, giving you a complete toolkit for either starting a real estate company from scratch or maximizing an existing company's performance.

This book is two things: the product of my lifelong work conceiving, developing, and growing the E-Myth way into a business model that has been applied to every imaginable kind of company in the world, as well as a product of Tony's extraordinary experience and success in applying the E-Myth to the development of his equally extraordinary enterprise, Super Lawn Technologies, Inc.

Yet what training has prepared you to run a business? E-Myth Real Insurance Store fills this knowledge gap, giving you a complete toolkit for either starting a successful business from scratch or maximizing an existing business’ performance. Loaded with practical, powerful advice you can easily use, this one-stop guide helps you realize all the benefits that come with a thriving insurance business.

Par le spécialiste du leadership no1 selon le New York Times ! Depuis des années John Maxwell nous enseigne le leadership. Connu pour ses ouvrages célèbres "Les 21 lois irréfutables du leadership" et "Développez votre leadership", cette fois-ci il présente un nouveau guide révolutionnaire à tous ceux qui souhaitent passer leur leadership en vitesse supérieure.

A lo largo de su carrera profesional, Mario Borghino ha enseñado a los ejecutivos y emprendedores a enfrentar los cambios y a tomar decisiones con cierto nivel de incertidumbre, teniendo en cuenta que un plan B siempre es necesario por si falla el original. Pero esta vez, tras la aparición del virus conocido como SARS-CoV-2, la incertidumbre se ha vuelto extraordinaria y el nivel de volatilidad es tal que es necesario repensar por completo los modelos estratégicos tradicionales y revisar cuáles ideas nos pueden ayudar a controlar lo incontrolable.

El humor aumenta el impacto en la comunicación, fomenta la creatividad y mejora el aprendizaje.

Product management has become a critical connective role for modern organizations, from small technology startups to global corporate enterprises. And yet the day-to-day work of product management remains largely misunderstood. In theory, product management is about building products that people love. The real-world practice of product management is often about difficult conversations, practical compromises, and hard-won incremental gains.

"El arte de la guerra" data del siglo VI antes de J.C., y se debe al maestro Sun Tzu, un general al servicio del rey Wu en la época de los “Reinos Combatientes”. Este audiolibro ha sido durante los últimos años una obra de referencia imprescindible para el mundo de la política y de la empresa por el profundo conocimiento que muestra sobre la naturaleza humana, la estrategia y la resolución de conflictos.

When Before You Quit Your Job was written and published, it was a guidebook for aspiring entrepreneurs. Today—with the job market in shambles, overseas outsourcing and high unemployment—it can be a path to the salvation so many are looking for: A way take control of their life and use their skills and talents to create their future.

Consciousness, teaches Fred Kofman, is the capacity to observe, choose, and act in accord with your values. And "conscious business" means using that ability at every level of your work: in being aware of the needs of others and expressing your own needs; in seeing the hidden emotional obstacles that may be holding your team back; in making good decisions under pressure; and even in delving into such spiritual questions as "Who am I?" and "What is my real purpose here?"

Consciousness is the main source of organizational greatness. "Conscious business", explains Fred Kofman, means finding your essential values through your work. A conscious business seeks to promote the intelligent pursuit of happiness in all its stakeholders. It produces sustainable, exceptional performance through the solidarity of its community and the dignity of each member.

Le "Quadrant du Cashflow", votre guide vers la liberté financière ! Le deuxième livre de l'auteur du best-seller international "Père Riche Père Pauvre" révèle comment certains gens travaillent moins, gagnent plus, paient moins d'impôts et apprennent à être financièrement libres. "Le Quadrant du Cashflow" est destiné à ceux qui sont prêts d'aller au-delà de la sécurité d'emploi et d’entrer dans le monde de la liberté financière. C'est pour ceux qui veulent faire des changements significatifs dans leurs vies et prendre le contrôle de leur avenir financier.

Security isn’t just about guarding doors, it’s about cultivating professionalism, accountability, and trust in high-rise building environments. Security Program Report: offers a results-driven framework for developing disciplined, service-oriented teams that deliver excellence every shift.