Títulos en Previsión y planificación estratégica

The need for this book is driven by the rapid pace of change and innovation in the business world. Traditional business models and strategies that may have worked in the past are no longer as effective, and new technologies and emerging trends are constantly disrupting the industry. To stay...

Agile Project Management for Dummies introduces you to the planning and execution approaches that can help you complete projects more quickly, with higher quality and using fewer resources. For companies in any industry—not just software development—agile project management reduces waste and increases transparency, while addressing customers' ever-changing requirements. You'll learn all the important terms, tools, and concepts, so you can infuse agility into your projects right away. Create a product roadmap and prepare for product launches with ease, thanks to this Dummies guide.

This is a book for leaders who think about legacy, their own and the one their business is leaving. Yet, none of us get to write our legacy, that is for those who come after us. This book and the lessons within will enable you to improve yours.

Traditional customer feedback methods ignore two essential sources of insight: context and behavior. These reveal the why behind the what, eliminating the ambiguity of open-ended customer feedback—and this requires a different approach. In What to Ask, author Andrea Belk Olson, CEO of applied behavioral science consulting firm Pragmadik, and head of the University of Iowa JPEC startup incubator, delivers a unique, cognitive method for discovering hidden customer needs, converting them quickly into differentiators, and avoiding the pitfalls of traditional research.

Having recently stepped down as chairman and CEO of Best Buy, Hubert Joly shares the leadership principles illustrated by multiple vivid and concrete stories that underpinned the remarkable resurgence of Best Buy and that he believes are at the heart of business: pursue a noble purpose, put people at the center, embrace all stakeholders, and treat profit as an outcome.

In Better, Simpler Strategy, Harvard Business School professor Felix Oberholzer-Gee provides executives with a simple tool to cut through technological complexity and market uncertainties. The Value Stick, based on proven economic mechanics, is an extraordinarily powerful tool that helps executives decide where to focus their attention and how to deepen their firm's competitive advantage.

"Analisi tecnica dei mercati finanziari" include tutto ciò di cui hai bisogno per prendere decisioni di mercato indipendenti e informate che massimizzeranno i tuoi profitti. Il trading di azioni, valute, futures e altri contratti finanziari non è in realtà complicato e chiunque può impararlo in un tempo relativamente breve.

Ogni grande relazione inizia con una brillante presentazione: ho creato il "Digital Workout" per aiutare la tua azienda a realizzare un efficace piano di digital marketing nei prossimi 12 mesi. Quello che troverai in queste pagine è un vero e proprio "programma di allenamento" che potrai applicare da subito in azienda ottenendo immediati benefici in termini di visibilità online, attrattività agli occhi di clienti e fornitori e, soprattutto, nuove opportunità di business.

Let’s face it: sustained business growth doesn’t just happen. Growth must be planned for and executed, cultivated from a strategic standpoint and applied tactically at the front line, led by the right people, and focused on the right objectives. The Growth Advantage provides a blueprint for sustained and profitable growth for any business. It is designed to help companies build the ultimate competitive edge.

At this moment, rogue waves are forming under your business. Emerging technologies, changing demographics, the data economy, automation, and other trends are crashing into each other. When they converge, they’ll produce sea changes that sink companies and wash away entire industries overnight. If your competitor can’t ride out the next wave and you can, you win. Jonathan Brill - a renowned expert on resilient growth and decision-making under uncertainty - shows you how to prepare your business to survive and thrive through the most radical upheavals.

Become the master of your business fate.With proper attention to marketing strategy, success is no accident. Time spent planning where you want your business to go and the customers you prefer to serve pays off. Discover also how to earn and keep trust, build a reputation, amplify sales and set your course for profit.Despite today's world of fierce economic, competitive and technical challenges, defining goals and maintaining your intended direction does not require an MBA or high-level number crunching.

Covid. Aprile, il mese del giudizio: Vaccini, un aprile a rilento: si allontana l'obiettivo di 500 mila al giorno, di Tommaso Ciriaco, Fabio Tonacci; La pandemia e il bisogno di ritrovare la speranza, di Michela Marzano; Covid, il Paese provato dal virus chiede iniezioni per tutti e il passaporto europeo, di Ilvo Diamanti; Vaccini, aprile è il mese del giudizio, di Stefano Cappellini; Vaccini, il governo in pressing sulle Regioni. In arrivo altre 1,5 milioni di dosi Pfizer, di Tommaso Ciriaco; Ristoranti a pranzo non prima del 26. I paletti del governo per le riaperture.

The only thing you can rely on in today’s workplace is uncertainty. Between mergers and acquisitions, layoffs and team shuffles, pandemics and recessions, only the nimble survive. Change on the Run is your secret weapon to navigating it all. Change on the Run provides a laser-focused guide to navigating your way through disruption, without any time-consuming fluff or theory. Change-management expert Phil Buckley gives you 44 tried-and-true survival strategies for responding to transitions and disruptions as quickly as possible.

This book explores how decision-making is changing in the digital economy. The role of data and intuition will continue to rebalance as analytics take on a more significant role in how companies develop and execute strategy. Case studies explore best-in-class organizations from various sectors including pro sports, media, and finance.

Leading organizations worldwide are evolving from the idea of employee engagement to that of organizational alignment. More important in today’s virtual work environment, The Art of Alignment provides a road map to creating alignment to your mission and vision to distributed teams. The Art of Alignment takes a data-driven approach to organizational alignment. When executives add purpose to engagement, coupled with measurement, your organization will experience market-leading performance.

Gods of the Valley downs the businesses and big problems with Google, Amazon, Facebook, and Apple, examining upcoming market trends and potential disruptions that impact today’s tech giants and rating the businesses accordingly.

You can talk about theories, concepts, and ideologies all you want, but when it gets right down to it, winning in business is all about mastering the gritty, inescapable, make-or-break, real-life dilemmas that define the new economy, the old economy, and everything in between. My boss is driving...

Personlig gennemslagskraft - defineret som evnen til at brænde igennem over for andre mennesker - er i stigende grad en efterspurgt kompetence hos ledere og medarbejdere. Med udgangspunkt i mange års erfaringer som kommunikationsrådgiver, tv-journalist og efterspurgt foredragsholder og underviser giver Jesper Klit i denne nye, reviderede udgave af bestselleren "Personlig gennemslagskraft" en lang række værktøjer, metoder og indsigter til at udvikle læserens personlige gennemslagskraft.

In today's fast-paced world, leaders need to move at speed. The rate of innovation and change in organisations and the challenges of impatient investors or shareholders mean leadership decisions must be quick, smart and deliver real impact. Superfast provides cutting edge inspiration and a host of exciting ideas about how to accelerate performance in an agile and thoughtful way, shedding new light on leading in a world which is fluid and uncertain.

Viele Marken überleben das Unternehmen, das sie groß gemacht hat. Denn nur wenige Chefs wissen, wie sie mit ihrer Marke das Überleben der Firma sichern. Ist die Marke stark und ein Prestigeobjekt, dann profitiert das Unternehmen. Gerät das Unternehmen in Schieflage, kann dieselbe Marke schnell zum Symbol des Niedergangs werden. Aber nur wenn man ihre Stärke nicht zu nutzen weiß! Interimsmanager Jörg Bürkle zeigt anhand zahlreicher Beispiele - von Weinvertrieb bis Maschinenbau -, wie Unternehmenslenker die Kraft der Marke nutzen, um die gesamte Firma wieder ins Lot zu bringen.