Títulos en Previsión y planificación estratégica

We're in the midst of a revolution. Quantum leaps in technology are enabling organizations to observe and measure people's behavior in real time, communicate internally at extraordinary speed, and innovate continuously. These new, software-driven technologies are transforming the way companies...

Many companies make disruption their goal. They believe that if they develop the right innovation, they will disrupt their markets forever and drive the kind of growth worthy of a magazine cover story. But as best-selling author Charlene Li explains, that’s not how disruption works. Disruption doesn’t create growth; instead, growth creates disruption.

CEO and award-winning business writer John R. Brandt offers concrete examples of how any organization can innovate in ways that delight customers and attract top-level talent. Nincompoopery--terrible customer service, idiotic business processes, and soul-crushing management practices--surrounds...

Globally recognized digital expert David L. Rogers argues that digital transformation is not about updating your technology but about upgrading your strategic thinking. Based on Rogers' decade of research and teaching at Columbia Business School and his consulting for businesses around the world, The Digital Transformation Playbook shows how pre-digital-era companies can reinvigorate their game plans and capture the new opportunities of the digital world.   

Any organization can win more customers and increase sales if they learn to be more strategic with their customer service. When customers complain, employees respond. The typical service model is riddled with holes. What about people and businesses who never speak up, but never come back? Learn...

An expert on the psychology of decision making at Berkeley’s Haas School of Business helps readers calibrate their confidence, arguing that some confidence is good, but overconfidence can hinder growth. A surge of confidence can feel fantastic—offering a rush of energy, even a dazzling...

In this bold, powerful book, Yancey Strickler - cofounder of Kickstarter - lays out an inspiring vision for a new world we have the power to create and how we can change course. While the pursuit of wealth has produced innovation and prosperity, it's also produced dire consequences: environmental collapse, corruption, exploitation and unhappiness around the world. 

The instant #1 international bestseller, Leadership Strategy and Tactics: Field Manual by Jocko Willink is the essential and practical guide to leadership and how to excel at it, from the former US Navy SEAL and co-author of the number one New York Times bestseller Extreme Ownership. Leadership...

This book guides listeners through best practices around planning, designing, building, and implementing a design system, with insights and first-hand experiences from lead designers at Shopify, Google, Apple, Twitter, and LinkedIn.

What can you learn from the most successful companies in the world? The Sephora Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that turned the makeup retailer into a paradise for makeup enthusiasts everywhere. Sephora is a...

Learn the 25 keys to a great business plan, including writing the company's mission, identifying marketing opportunities, calculating appropriate financial ratios, and projecting growth rates, that will help guide your company's expansion and attract necessary funding. Business Planning is part of The New York Times Pocket MBA Series.

Every year 2,000,000 men and women start a business – and so can you! Brian Tracy, one of the top business teachers, trainers and authors in the world today, shows you how, starting with little or nothing…You Can Achieve Financial Independence! In this practical, proven 12 Lecture program, you’ll learn these priceless lessons to set you on the road to business success. Plus: PDF Workbook with Notes and Application Exercises for each lesson! On page 1 of the workbook PDF, click the link to receive over $100 worth of bonus materials.

Even with the economy feeling a little bit better, there is a real fear that markets will stay down and things won't ever get back to normal. But a few brave voices say that this attitude is just too pessimistic.Capitalism has not failed. And it's not time to just give up - on free markets or a better tomorrow. History shows that every time the economy was thought to be done, worn out, finished, it bounced back. The economy is not as fragile as the pessimists think. In fact, things are already improving.

America is at a crossroads. The global economic downturn that began in 2008 has laid bare the structural weakness of our economy, putting the country through its most severe test since the Great Depression. Yet our political and business leaders have failed to prepare us because they are in the grip of a set of “dead ideas” about how a modern economy should work. Miller shows how today’s financial crisis has finally stripped these dead ideas of their power, offering hope for a durable recovery.

Il destinatario di quest'opera è il combattente ideale, che applica la saggezza alla propria sfera d'azione e il cui obiettivo è ottenere il massimo risultato con il minimo dispendio di energie. Un'impresa, qualunque essa sia, richiede sempre la massima attenzione e abilità: basta trascurare un aspetto, uno solo, e la vittoria può sfuggire di mano e arridere all’avversario. Spesso le vittorie anche apparentemente più incredibili sono frutto di strategia, non di fortuna. Il vero stratega dà battaglia solo quando non può farne a meno. Lo stratega impara prima di tutto a lottare contro se stesso senza essere sconfitto: solo dopo potrà sfidare gli altri.

As individuals, companies, and countries struggle to recover from the economic crisis, many are narrowly focused on forecasts for the next week, month, or quarter. Yet they should be asking what the global economy will look like in the years to come—where will the long-term risks and opportunities arise? These are the questions that Daniel Altman confronts in his provocative and indispensable book.

With vast experience in lecturing on Indian philosophy and leadership at international conferences and universities, Harsh Verma provides an enlightening account of the leadership skills that we can learn from one of the most popular Hindu deities.

For thousands of years, the Bhagavad Gita has inspired millions of saints, leaders, scientists, philosophers and ordinary people around the world. In this quick read, Vimla Patil draws valuable success mantras from the philosophical text that are sure to take your life to the next level.

Indian Innovators traces the journey of 20 dynamic individuals who have created cutting-edge products with global mass appeal. Each innovator comes from a diverse background - from those who hold PhDs to those who have had no formal education! Despite this difference, what unites them are their passion for innovation, the grit with which they have fought adversities and their vision for a better world.

Although the balance sheet may not even put a value on it, a company's brand or its portfolio of brands is in many cases its most valuable asset, accounting for as much as 70% of a firm's market value in some cases. This book argues that because of this and because of the power of not-for-profit brands like Oxfam, all organisations should make the brand their central organising principle, guiding every action and decision.