Títulos en Previsión y planificación estratégica

Stop building a business that looks successful but feels exhausting. Rethink Everything: Business Planning is not another “work harder, scale faster” playbook. It’s a practical, reflective guide for professionals who want to grow a profitable business without burning out or losing what matters most. Written by top-performing mortgage leader and coach Michelle Castle, this audiobook challenges traditional business planning by asking a different question: What if success wasn’t just about numbers, but alignment?

In a world of unrelenting change and unprecedented challenges, we need organizations that are resilient and daring. Unfortunately, most organizations, overburdened by bureaucracy, are sluggish and timid. In Humanocracy, Gary Hamel and Michele Zanini make a passionate, data-driven argument for excising bureaucracy and replacing it with something better. Drawing on more than a decade of research and packed with practical examples, Humanocracy lays out a detailed blueprint for creating organizations that are as inspired and ingenious as the human beings inside them. 

""CHANGE OR DIE. What if you were given that choice? We're talking actual life and death now. Your own life and death. What if a well-informed, trusted authority figure said you had to make difficult and enduring changes in the way you think, feel, and act? If you didn't, your time would end...

Todo cliente desea tener una conexión profunda con las marcas detrás de los productos que compra. Por ello, si estás iniciando un negocio necesitas con urgencia saber cómo crear una marca potente con un adn capaz de dejar una profunda huella en el mercado. Debes tener una estrategia de lanzamiento destacada, así como un plan ambicioso para hacer crecer tu negocio en un entorno voraz y competitivo.

Design offers so much more than an aesthetically pleasing logo or banner, a beautification add-on after the heavy lifting. In Reimagining Design, Kevin Bethune shows how design provides a unique angle on problem-solving—how it can be leveraged strategically to cultivate innovation and anchor multidisciplinary teamwork. As he does so, he describes his journey as a Black professional through corporate America, revealing the power of transformative design, multidisciplinary leaps, and diversity.

En este episodio te contamos por qué la creación de procesos da flojera y cómo manejarla. Así como de la creatividad y la espontaneidad que surgen desde los procesos...

En marzo de 2020, a punto de que el mundo colapsara por una pandemia global, Carlos Master Muñoz sólo pensaba en una idea: «¿Cómo puedo hacerle frente a esta crisis y salir ganando?» La respuesta sigue siendo la misma: innovando. Como resultado, en lugar de perder dinero, Muñoz vivió el mejor año de su vida en términos financieros. La innovación salvó su vida y sus negocios en aquel año que para muchos fue nefasto.Y si tú entiendes esto, algo parecido te sucederá a ti. Para eso ha escrito este libro.

Game-changing disruptions will likely unfold on your watch. Be ready. In Dual Transformation, Scott Anthony, Clark Gilbert, and Mark Johnson propose a practical and sustainable approach to one of the greatest challenges facing leaders today: transforming your business in the face of imminent disruption. Dual Transformation shows you how your company can come out of a market shift stronger and more profitable, because the threat of disruption is also the greatest opportunity a leadership team will ever face.

Brought to you by Penguin. A STORY OF HOPE, PERSEVERANCE AND RESILIENCE IN THE MIDST OF WAR Louai Al Roumani was head of finance and planning at one of the largest banks in Syria, when the war broke out in 2011. In Lessons from a Warzone, Al Roumani shares his very personal account of coping...

Strategies are important. They help us know what we are working on, why we are working on it, and most importantly, how. The problem is, not all strategies are effective. Author and Humanist Jennifer Hancock will teach you several steps to ensure that your strategy is reality-based. This audiobook will help you learn how to answer the three most important questions for any strategy. What is your real problem? What is really causing it? And what will really work to solve it?

We've combed through hundreds of Harvard Business Review articles and selected the best ones to help you toggle between long- and short-term views, manage risk and innovation, and cultivate productive relationships with your staff and your board. This book will inspire you to: navigate the changing global business environment.

Leigh Gallagher, editora de Fortune, explora el éxito de Airbnb junto con el lado más polémico de su historia: los reguladores quieren frenar su rápida expansión, los líderes de la industria hotelera luchan contra la ruptura que les causó, y tanto los residentes como los clientes enfrentan las consecuencias involuntarias de la apertura de viviendas privadas para el consumo público.

When it comes to family wealth, there is a curse active throughout the world: the first generation (G1) makes it, the second generation (G2) enjoys it, and the third generation (G3) destroys it. Rags to riches and back again in three generations. But it doesn't have to be this way. A Succession...

The Freedom Formula: Why Your Business Could Be Stealing Your Financial Future (And How to Win It Back) by Jackson Millan & Harvey Lynch Entrepreneurship promises freedom. For many business owners, it becomes a financial trap. If you work long hours yet struggle to build real personal wealth...

When it comes to improving customer experiences, trying out new business models, or developing new products, even the most experienced managers often get it wrong. They discover that intuition, experience, and big data alone don't work. What does? Running disciplined business experiments. And what if companies roll out new products or introduce new customer experiences without running these experiments? They fly blind. That's what Harvard Business School professor Stefan Thomke shows in this rigorously researched and eye-opening book. 

This isn’t another book about AI technology. This is a book about the organizational evolution that AI demands.

Objectives and Key Results is the first full-fledged reference guide on Objectives and Key Results, a critical-thinking framework designed to help organizations create value through focus, alignment, and better communication. Written by two leading OKRs consultants and researchers, this audiobook provides a one-stop resource for organizations looking to quantify qualitative goals. You'll learn how OKRs came to be and how leading companies use them every day to help teams and employees stretch their thinking about what's possible.

The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the weight of campaigns - all in real time. What’s next? A complete transformation of marketing as we know it, where machines themselves design and implement customized advertising tactics at virtually every point of digital contact.

Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin.

¿Cómo puede ser exitoso (y sobrevivir) el jefe de una organización criminal que se está iniciando en el multimillonario negocio de los estupefacientes? Aprendiendo de los mejores, por supuesto. Desde la creación del valor de marca hasta poner a punto el servicio al cliente, las personas encargadas de administrar los cárteles de drogas han estudiado atentamente las tácticas y estrategias de corporaciones como Walmart, McDonald's y Coca-Cola.