John Lamerton

Most small businesses chase strangers. Ads, funnels, lead magnets, networking breakfasts–they’re all just pouring more water into a leaky bucket. Put retention last, and you’ll feel knackered, always chasing the next deal, feeling like your business is running you, not the other way round.

Ordinary people + everyday habits = extraordinary results. How does a 'normal bloke from Plymouth' achieve more success than he could ever have dreamed? By becoming a Routine Machine. This book will show you how you can follow a simple, everyday plan to achieve your goals without requiring...

DO NOT SELL YOUR BUSINESS… At least, not until you’ve listened to this audiobook. The False EXIT isn’t an audiobook about selling your business. It’s an audiobook about NOT selling your business. Want to know how to sell your business? The False EXIT shows you a different way—to...

Content marketing doesn't work – at least not in the way most people do it. Most people make content marketing harder work than it needs to be. This book will show you how to get your content marketing working hard for you, rather than the other way around! To do the work once and reap the...

Small businesses can think big... here's how. Are you struggling to find marketing ideas for your small business? Does your business plan consist of a few scribbles on the back of a napkin? Does the thought of learning “online marketing” scare you? Do you find traditional business books dull...