Resultados para "Invisible" en Negocios y profesiones

Age of Invisible Machines quickly earned a reputation as a prophetic guide for technology and business leaders, swiftly becoming a Wall Street Journal bestseller by offering listeners an inside perspective shaped by Robb Wilson and Josh Tyson's hands-on experience collaborating with leading innovators across the AI space. When the first edition launched in late 2022, few realized how rapidly generative AI was advancing—but Wilson and Tyson were immersed in the cutting-edge developments happening across the industry.

Aprende cómo mejorar tu marketing digital para incrementar tu presencia online y acelerar el crecimiento de tu negocio. Este libro nos sumerge en el fascinante y competitivo mundo de las marcas personales, y lo hace bajo una premisa certera: "Todos somos una marca personal, con los mismos derechos y posibilidades para desarrollarla". Vilma Núñez comparte contigo conocimientos y experiencias acumulados durante más de una década como empresaria y dueña de una marca personal exitosa.

The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the weight of campaigns - all in real time. What’s next? A complete transformation of marketing as we know it, where machines themselves design and implement customized advertising tactics at virtually every point of digital contact.

SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service...

For most of us, the better we perform the more attention we receive. Yet for many “Invisibles”—skilled professionals whose role is critical to whatever enterprise they’re a part of—it’s the opposite: The better they do their jobs the more they disappear. In fact, often it’s only when something goes wrong that they are noticed at all. Millions of these Invisibles are hidden in every industry. You may be one yourself. And despite our culture’s increasing celebration of fame in our era of superstar CEOs and assorted varieties of “genius”—they’re fine with remaining anonymous.

In this vital guide, Beckwith discusses the four keys necessary for successful marketing in the service industry - what he calls the "invisible touch". With real-life examples, he explains strategies for setting the correct price, creating a recognized brand, designing appealing packaging, and building lasting relationships with clients.

In The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals, neuroscientist Kai-Markus Mueller and sales professional Gabriele Rehbock deliver a hands-on guide to the hidden dynamics that influence the outcomes of most business deals. In plain English, the book unpacks recently discovered insights from psychology, behavioral economics, and neuroscience, and explains how to apply them to your advantage in real-life business situations.

In The Invisible Promise, Harry Beckwith, New York Times bestselling author of the iconic marketing classic, Selling the Invisible, applies his forty-plus years of advising businesses on every continent and his research in the last ten years to impart the proven guidance that businesses of all sizes desperately need. In this new age in marketing, he details how to build digital and nondigital messages that enhance your reputation for integrity; that stand out from the clutter; and that can produce exponential growth while saving you both time and money.

During my meetings with the "Invisible Counselors", I find my mind most receptive to ideas, thoughts, and knowledge, which reach me through the sixth sense.

Inside the Invisible Cage uses unique longitudinal data to investigate how digital labor platforms use algorithms to dictate the actions of high-skilled workers by determining accepted behaviors, work opportunities, and even success. As Hatim Rahman explains, employers can use algorithms to shift rules and guidelines without notice, explanation, or recourse for workers. The invisible cage signals a profound shift in the way markets and organizations categorize and ultimately control people.

Meaningful relationships are a must-have to sustain and further your career. A network built on reciprocity, depth, and trust isn’t merely helpful to your career growth; it is absolutely necessary. Your skills, work ethic, education, lived experience, passions—all these will only achieve their full potential when paired with meaningful relationships. Your Invisible Network provides a practical, nuanced plan for building and sustaining a network that will supercharge your growth—from author Michael Urtuzuástegui Melcher, an internationally acclaimed executive coach and leadership expert.

In Age of Invisible Machines, Robb Wilson delivers an eye-opening and startlingly insightful blueprint for leveraging conversational AI in order to make your organization self-driving—with a growing ecosystem of interconnected automations accelerating all aspects of your business.

Genevieve Behrend's Your Invisible Power is the original and best book on visualization for success. This is a really inspiring book. It gets you focused on your dreams and goals with very simple to understand directions. I encourage everyone to listen to and apply the information with a spirit of enthusiasm and watch your life change!

An international business expert helps you understand and navigate cultural differences in this "brilliant guide to what all business leaders need to know right now" (Marshall Goldsmith, author of the New York Times and global bestseller What Got You Here Won't Get You There) When it comes to...

During my research and writing, I was fortunate to discover managers in a variety of businesses who understand and practice the awesome power of dignifying and respecting the people who depend on the businesses for their livelihoods, and on whom the businesses depend on for their existence - the perfect win-win. The managers profiled in this book are totally convinced that dignity is the root cause of their firms' profitability and sustainability.

Trusted by founders and marketers across industries, Invisible Triggers is a visual playbook of 37 actionable frameworks each one built around a core psychological bias, to decode the hidden psychology of consumer choice. It is not abstract theory but an arsenal of tools designed to be understood in minutes and applied immediately.

يكشف هذا الكتاب الاختلافات الجوهرية بين التسويق للخدمات والمنتجات، ويحدد الإستراتيجية التي تركز على الخدمة للتخطيط لعملك التجاري، وإقناع عملائك المحتملين، والارتباط بعملائك.

Roy Sharples draws on decades of experience at the vanguard of business innovation and a deep affinity for applying an artistic instinct to explore these questions, offering novel solutions. Building on a broad survey of the misfits who defined the modern world, from Dada to Elon Musk and Bauhaus to Acid House, he explores what makes the creative mind tick. He also examines the conditions that nourish creativity in organizations of all sizes, from artists to corporations to civilizations.

By one reading, things look pretty good for Americans today: The country is richer than ever before, and the unemployment rate is down by half since the Great Recession. But a closer look shows that something is going seriously wrong. This is the collapse of work - especially among America's men. Political economist Nicholas Eberstadt shows that while "unemployment" has gone down, America's work rate is also lower today than a generation ago - and that the work rate for US men has been spiraling downward for half a century.

Welcome to your personal branding transformation. This book isn't simply about creating a polished online profile; it's about understanding and leveraging the power of your unique identity to achieve your professional and personal goals. In a world saturated with information and competition, standing out requires more than just talent and hard work; it demands a strategic approach to cultivating your personal brand.