Resultados para "Invisible" en Negocios y profesiones

Aprende cómo mejorar tu marketing digital para incrementar tu presencia online y acelerar el crecimiento de tu negocio. Este libro nos sumerge en el fascinante y competitivo mundo de las marcas personales, y lo hace bajo una premisa certera: «Todos somos una marca personal, con los mismos...

The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the weight of campaigns - all in real time. What’s next? A complete transformation of marketing as we know it, where machines themselves design and implement customized advertising tactics at virtually every point of digital contact.

Inside the Invisible Cage uses unique longitudinal data to investigate how digital labor platforms use algorithms to dictate the actions of high-skilled workers by determining accepted behaviors, work opportunities, and even success. As Hatim Rahman explains, employers can use algorithms to shift rules and guidelines without notice, explanation, or recourse for workers. The invisible cage signals a profound shift in the way markets and organizations categorize and ultimately control people.

For most of us, the better we perform the more attention we receive. Yet for many “Invisibles”—skilled professionals whose role is critical to whatever enterprise they’re a part of—it’s the opposite: The better they do their jobs the more they disappear. In fact, often it’s only when something goes wrong that they are noticed at all. Millions of these Invisibles are hidden in every industry. You may be one yourself. And despite our culture’s increasing celebration of fame in our era of superstar CEOs and assorted varieties of “genius”—they’re fine with remaining anonymous.

What if the best project manager didn't exist? In this provocative and future-facing manifesto, Peter Taylor, the original Lazy Project Manager, asks the uncomfortable questions about the impact on his profession from the inexorable rise of artificial intelligence. Traditional project management...

In the entrepreneurial game, success often seems reserved for two types of players: insiders with decades of experience and powerful networks and the venture-backed who raise staggering amounts of money because they fit a specific mold. For the rest of us, anthropologist and entrepreneur Ujwal Arkalgud reveals the unwritten rules that decide who gets a meeting, funding, or a sale, and shows how to turn your outsider status into your greatest advantage.

The Invisible Industry is the history of how trade shows started in the USA. Beginning with World Fairs, the concept of trade shows evolved worldwide. Trade shows unfolded in the USA in 1900 and evolved to represent a $1.6 trillion industry. Since most trade show are private events, they do not...

Trusted by founders and marketers across industries, Invisible Triggers is a visual playbook of 37 actionable frameworks each one built around a core psychological bias, to decode the hidden psychology of consumer choice. It is not abstract theory but an arsenal of tools designed to be understood in minutes and applied immediately.

Forget the headlines about medical breakthroughs. The real crisis in healthcare hides in plain sight: the pervasive, corrosive power of incivility. Dr. Samuel DeMaria Jr., a leading voice in patient safety, fearlessly exposes how everyday disrespect—from the "hip check" in the OR to the cutting remark in the hallway—fractures teams, cripples communication, and directly threatens those we're sworn to heal. The Invisible Cut is a vital, unforgettable reckoning, demanding we confront this silent danger and build a culture of profound professional respect before it's too late.

Francesca Moi has gone from being invisible to invincible, both online and offline. Learn how to go from invisible to active to established to empowered to invincible. Francesca will walk you through every step of the social media influencer journey, so you can get engagement, be seen, and monetise from your following.

In this vital guide, Beckwith discusses the four keys necessary for successful marketing in the service industry - what he calls the "invisible touch". With real-life examples, he explains strategies for setting the correct price, creating a recognized brand, designing appealing packaging, and building lasting relationships with clients.

Just as power has moved from boardrooms into the domain of dynamic individuals, Invisible Work maps the evolution of this new way of being and succeeding. From the author of The Creative Economy comes a new book on the most important new phenomenon in the radically changed world of work. 'We no...

In The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals, neuroscientist Kai-Markus Mueller and sales professional Gabriele Rehbock deliver a hands-on guide to the hidden dynamics that influence the outcomes of most business deals. In plain English, the book unpacks recently discovered insights from psychology, behavioral economics, and neuroscience, and explains how to apply them to your advantage in real-life business situations.

In The Invisible Promise, Harry Beckwith, New York Times bestselling author of the iconic marketing classic, Selling the Invisible, applies his forty-plus years of advising businesses on every continent and his research in the last ten years to impart the proven guidance that businesses of all sizes desperately need. In this new age in marketing, he details how to build digital and nondigital messages that enhance your reputation for integrity; that stand out from the clutter; and that can produce exponential growth while saving you both time and money.

During my meetings with the "Invisible Counselors", I find my mind most receptive to ideas, thoughts, and knowledge, which reach me through the sixth sense.

Time and time again, executive women wake up and realize they've spent their entire careers making everyone else look good and have forgotten about themselves. Invisible to Invincible: A Self-Promotion Handbook for Executive Women will teach you a fresh approach to self-promotion and personal branding that will halve your effort yet double your impact.

Revealing the Invisible provides a front-row seat to the mind-blowing future, where businesses of the 21st century can read consumers’ minds and make informed decisions based on their behaviors and tendencies. The world is at the precipice of a disruptive new era in which the ability to track every behavior will predict our individual and collective futures. Using artificial intelligence to analyze trillions of once-invisible data (behaviors) across vast digital ecosystems, companies and governments now have unimagined insight into our every behavior.

This book has been crafted with purpose, with hope that their suggestions may furnish you a key to open the way to the attainment of your desires, and to explain that fear should be entirely banished from your effort to obtain possession of the things you desire.

Age of Invisible Machines quickly earned a reputation as a prophetic guide for technology and business leaders, swiftly becoming a Wall Street Journal bestseller by offering listeners an inside perspective shaped by Robb Wilson and Josh Tyson's hands-on experience collaborating with leading innovators across the AI space. When the first edition launched in late 2022, few realized how rapidly generative AI was advancing—but Wilson and Tyson were immersed in the cutting-edge developments happening across the industry.

This audiobook is for you if you've ever struggled to understand how your company should react to different competitive threats enabled by changing technology. You'll learn how five technological revolutions are upturning entire industries and determining new winners and losers in the marketplace. The New Invisible Hand presents a framework for thriving in this new digital world.