Resultados para "Invisible" en Marketing y ventas

Aprende cómo mejorar tu marketing digital para incrementar tu presencia online y acelerar el crecimiento de tu negocio. Este libro nos sumerge en el fascinante y competitivo mundo de las marcas personales, y lo hace bajo una premisa certera: «Todos somos una marca personal, con los mismos...

The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the weight of campaigns - all in real time. What’s next? A complete transformation of marketing as we know it, where machines themselves design and implement customized advertising tactics at virtually every point of digital contact.

In The Invisible Game: The Secrets and the Science of Winning Minds and Winning Deals, neuroscientist Kai-Markus Mueller and sales professional Gabriele Rehbock deliver a hands-on guide to the hidden dynamics that influence the outcomes of most business deals. In plain English, the book unpacks recently discovered insights from psychology, behavioral economics, and neuroscience, and explains how to apply them to your advantage in real-life business situations.

Francesca Moi has gone from being invisible to invincible, both online and offline. Learn how to go from invisible to active to established to empowered to invincible. Francesca will walk you through every step of the social media influencer journey, so you can get engagement, be seen, and monetise from your following.

In this vital guide, Beckwith discusses the four keys necessary for successful marketing in the service industry - what he calls the "invisible touch". With real-life examples, he explains strategies for setting the correct price, creating a recognized brand, designing appealing packaging, and building lasting relationships with clients.

In The Invisible Promise, Harry Beckwith, New York Times bestselling author of the iconic marketing classic, Selling the Invisible, applies his forty-plus years of advising businesses on every continent and his research in the last ten years to impart the proven guidance that businesses of all sizes desperately need. In this new age in marketing, he details how to build digital and nondigital messages that enhance your reputation for integrity; that stand out from the clutter; and that can produce exponential growth while saving you both time and money.

Age of Invisible Machines quickly earned a reputation as a prophetic guide for technology and business leaders, swiftly becoming a Wall Street Journal bestseller by offering listeners an inside perspective shaped by Robb Wilson and Josh Tyson's hands-on experience collaborating with leading innovators across the AI space. When the first edition launched in late 2022, few realized how rapidly generative AI was advancing—but Wilson and Tyson were immersed in the cutting-edge developments happening across the industry.

Revealing the Invisible provides a front-row seat to the mind-blowing future, where businesses of the 21st century can read consumers’ minds and make informed decisions based on their behaviors and tendencies. The world is at the precipice of a disruptive new era in which the ability to track every behavior will predict our individual and collective futures. Using artificial intelligence to analyze trillions of once-invisible data (behaviors) across vast digital ecosystems, companies and governments now have unimagined insight into our every behavior.

SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service...

يكشف هذا الكتاب الاختلافات الجوهرية بين التسويق للخدمات والمنتجات، ويحدد الإستراتيجية التي تركز على الخدمة للتخطيط لعملك التجاري، وإقناع عملائك المحتملين، والارتباط بعملائك.

Welcome to your personal branding transformation. This book isn't simply about creating a polished online profile; it's about understanding and leveraging the power of your unique identity to achieve your professional and personal goals. In a world saturated with information and competition, standing out requires more than just talent and hard work; it demands a strategic approach to cultivating your personal brand.

Trusted by founders and marketers across industries, Invisible Triggers is a visual playbook of 37 actionable frameworks each one built around a core psychological bias, to decode the hidden psychology of consumer choice. It is not abstract theory but an arsenal of tools designed to be understood in minutes and applied immediately.

In Invisible Influence, the New York Times bestselling author of Contagious explores the subtle influences that affect the decisions we make—from what we buy, to the careers we choose, to what we eat. “Jonah Berger has done it again: written a fascinating book that brims with ideas and tools...

As a must-listen for entrepreneurs, business owners, executives, and anybody who wants to discover the seasoned strategies that will let them instantly improve their outreach and marketing efforts (without spending thousands of dollars!) Stop Being Invisible is a concise and foolproof audiobook that will transform the way you look at PR.

This audiobook is for you if you've ever struggled to understand how your company should react to different competitive threats enabled by changing technology. You'll learn how five technological revolutions are upturning entire industries and determining new winners and losers in the marketplace. The New Invisible Hand presents a framework for thriving in this new digital world.

You've heard of colleagues making lots of money by getting new clients through the Internet. But you've tried Search Engine Optimization (SEO), AdWords, and other techniques, with only a trickle of new business. You want to find ways to reach new customers, but without continuing to make an Internet marketer or your webmaster rich while you reap just a little. Here's how.

Leadsology®: Marketing the Invisible is written for independent professionals who want to enjoy a predictable weekly flow of high quality new client inquiries.