Resultados para "Nevada" en Marketing y ventas

What if the secret to dominating your market lay in battlefield tactics? In Never Outmatched, entrepreneur and marketing executive Lee Pepper reveals a radical, battle-tested approach to business marketing inspired by military strategies of Ceasar, Von Clausewitz, Patton, Napoleon, Joan of Arc and others. Drawing on his eight years as an Army Armor Officer—tasked with maneuvering tanks and heavy armor for maximum effect—and over twenty-five years as a C-level executive, Pepper transforms military strategy into actionable insights for today’s business leaders.

Never Say Sell explains how to scale individual engagements into long-term business relationships. Cowritten by Tom McMakin, the coauthor of How Clients Buy and expert in account development, and colleague Jacob Parks, this book provides insights into how key rainmakers at firms like Accenture and IBM drive growth from existing relationships. Never Say Sell is a business development guide for professional service providers like consultants, accountants, and lawyers, whether they are sole proprietors or members of account teams tasked with expanding key accounts.

This audiobook is a comprehensive strategy that starts with a well-researched process for identifying and solving problems. It shows you how to access your creativity to establish and maintain relationships that will be truly useful for both you and your clients over time. In a very real sense, this audiobook will show you how to become less of a stranger.

This book doesn’t just tell you what to do but shows you exactly how to do it. From the very first chapter, you’ll discover an innovative approach combining emotional psychology, storytelling, and advanced persuasion strategies. You don’t need prior experience or endless hours of practice. Automatically, each chapter guides you step by step to master emotional copywriting and take it to the next level.

Most marketing today is stuck in a cycle of short-termism. Marketers chase ROAS targets, optimize campaigns in isolation, and treat every platform update like a fire to put out. The result is a lot of motion without much direction. Meanwhile, AI is accelerating everything around them, and the gap between those with real strategy and those without it is widening fast.

ChatGPT is going to forever change how we use the internet. We currently live in a world where businesses are paying hundreds of dollars to people for writing engaging articles and blogs, and thousands of dollars per month for social media marketing and SEO.

If you're tired of chasing clients, second-guessing your scripts, and waking up to another month of unpredictable income . . . this book is your breakthrough. Whether you're an entrepreneur, coach, or small business owner, the struggle is the same: how do you consistently attract clients without...

Award-winning speaker and business consultant Joey Coleman teaches audiences and companies all over the world how to turn a one-time purchaser into a lifelong customer. Coleman's theory of building customer loyalty isn't about focusing on marketing or closing the sale: It's about the First 100...

50 Things to Know About Selling Stuff Online, by Amanda Walton, offers an unique approach to learning how to sell your items online. Most books on online sales tell you to create a store, and get ready to sell lots of things. Although there's nothing wrong with that, sometimes, you might need a quick way to get rid of the extra things that you have lying around your house. Based on knowledge from the world's leading experts, you can learn how to sell things online the right way for your needs.

Negotiation is the middle ground between capitulation and stonewalling, a back-and-forth between two parties trying to reach agreement. If a price or other term is non-negotiable, there is no give and take, just “take it or leave it.” You may think you are negotiating, but if the other side...

A story about a former life-long pyramid scam and network marketing skeptic who becomes an industry leader!

In this practical and research-based guide for sales managers, Harvard Business School professor Frank Cespedes offers essential strategies for thriving in an industry that never stops changing. 

Your style is perfect for you. Public speaking coach to the C-suite Bill Hoogterp reveals proven tips, techniques, and exercises to amplify your effectiveness as a speaker and communicator. He explains how the brain processes information, what people respond to, and how to hold the audience in the palm of your hand. Great public speaking can be learned. Hoogterp's unique method turns fear into fun and tells you how to be your natural, authentic, unique self - and deliver your perfect presentation for any audience each and every time.

Every businessman and entrepreneur worth his salt knows that the most important element for every business is the people. It's not your products or the revenue but the people. An ideal situation would be that all of your customers are 100% happy all the time, but this is impossible. At some point, some of them would be unsatisfied. It is important to understand what to expect from your customers and what your customers expect of you so you can provide great customer service that would leave both parties happy and satisfied.

If you aspire to speak for a living, let James Malinchak show you the way. He has trained numerous professional speakers who now enjoy the flexibility and freedom that comes with the lifestyle of a professional speaker.

If your growth depends on attracting and retaining the right kind of people, this little book is for you. The Ideal Client Experience will literally save your business. It will create stable customer growth. It will increase retention of clients and team members. It will make you happy. Why? Because you love your people and you never want to drop the ball again.

Are you in sales and want to win more customers, make more money, and build a solid reputation that skyrockets your career? Success in selling doesn’t always depend on doing everything right. Closing a deal often relies on remembering what not to do - like don’t hate on your competition and never fax the facts. After three decades in the office trenches, Glenn Poulos has figured out exactly what to do - and what to avoid - to get the deal.

Never Go Shopping When You're Hungry: Simple Strategies for Clear Results in Business is a refreshing and thought-provoking guide to successful projects by Paul Colligan. Using the relatable analogy of grocery shopping while hungry, Colligan explores the idea of distraction and its potential to skew our actions and decisions, just as hunger can lead us to make impulsive and often unwise choices at the grocery store.

You are the hardest worker in the room. You have the degrees, the certifications, the credentials — and someone else keeps getting the promotion. This is not a book about working harder. This is a book about the one skill your education never gave you.

Are you ready for the age of the never satisfied customer? McKenna explains how to manage companies in the "real time" world, drawing upon his experience as an entrepreneur and his work with over 300 start-ups.