Resultados para "The Trap" en Marketing y ventas

In today’s noisy, digitally crowded sales environment, prospects are overwhelmed with endless information and options—leading to inaction, stalled deals, ghosting, and lost opportunities. The reasons behind these breakdowns aren’t always obvious, making it difficult to know what to change or how to keep deals on track. How can sales leaders help their teams break through the digital noise and build momentum with prospects? What communication missteps or behaviors are causing deals to stall or die?

Honey Trap Marketing has the unconventional formula to rapidly magnetize your ideal audience of buyers. Honey Trap Marketing is for experts, coaches, speakers, and authors who want to build trust and rapport with their audiences through hyper-relevant content.

“My favorite book of the year.”—Doug McMillon, CEO, Wal-Mart Stores Harvard Business School Professor of Strategy Bharat Anand presents an incisive new approach to digital transformation that favors fostering connectivity over focusing exclusively on content. NAMED ONE OF THE BEST BOOKS OF...

A mediocre category designer will beat a world-class marketer every day of the week. The reason is because all marketing sits within a context. "He or she who frames the problem owns the solution." Without this context—without a category—your marketing becomes nothing but screaming, shouting, and pitching customers with deals, discounts, and other short-term tactics in the hopes of landing a sale.