Títulos en Gestión

A lo largo de la historia, los generales más admirados del mundo han utilizado principios básicos de estrategia militar que los ayudaron a lograr grandes victorias, muchas veces aun con todo en contra. Tú puedes aplicar esos mismos principios para alcanzar el éxito en todas las áreas de tu vida. En este libro, Brian Tracy —autor bestseller reconocido mundialmente en temas de liderazgo, motivación y éxito personal— te revela los principios más importantes de la estrategia y te explica cómo utilizarlos para alcanzar tus metas sin importar lo lejanas que parezcan.

In Boundaries for Leaders, clinical psychologist and bestselling author Dr. Henry Cloud leverages his expertise of human behavior, neuroscience, and business leadership to explain how the best leaders set boundaries within their organizations--with their teams and with themselves--to improve...

Legendary venture capitalist John Doerr reveals how the goal-setting system of Objectives and Key Results (OKRs) has helped tech giants from Intel to Google achieve explosive growth--and how it can help any organization thrive. In the fall of 1999, John Doerr met with the founders of a start-up...

This program includes a preface read by the authors. Working Backwards is an insider's breakdown of Amazon's approach to culture, leadership, and best practices from two long-time, top-level Amazon executives. Colin started at Amazon in 1998; Bill joined in 1999. In Working Backwards, these two...

You'll never see leadership the same way again after reading this book. These 15 commitments are a distillation of decades of work with CEOs and other leaders. They are radical or provocative for many. They have been game changers for us and for our clients. We trust they will be for you too. Our experience is that unconscious leadership is not sustainable. It won't work for you, your team, or your organization in the long term.

El presidente ejecutivo y ex director general Eric Schmidt y el ex vicepresidente senior de productos Jonathan Rosenberg llegaron a Google hace más de una década como probados ejecutivos de tecnología. En ese tiempo, la compañía ya era reconocida por hacer las cosas de forma diferente, lo que reflejaba los principios visionarios -y frecuentemente disidentes- de los fundadores Larry Page y Sergey Brin.

For decades, alarms have sounded about declining engagement. Yet companies continue to struggle with toxic cultures, and the low productivity and unhappiness that go with them. Why is "culture" so difficult to improve? What makes so many good employees check out? Neuroscientist Paul Zak shows that innate brain functions hold the answers. It all boils down to trust. When someone shows you trust, a feel-good jolt of oxytocin surges through your brain and triggers you to reciprocate.

The Power of And offers a new narrative about the nature of business, revealing the focus on responsibility and ethics that unites today's most influential ideas and companies. R. Edward Freeman, Kirsten E. Martin, and Bidhan L. Parmar detail an emerging business model built on five key concepts: prioritizing purpose as well as profits; creating value for stakeholders as well as shareholders; seeing business as embedded in society as well as markets; recognizing people's full humanity as well as their economic interests.

There is a paradox. As children, most of us think we are highly creative; as adults many of us think we are not. What changes as children grow up? Organizations across the globe are competing in a world that is changing faster than ever. They say they need people who can think creatively, who are flexible and quick to adapt.

Built To Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning. But what about companies that are not born with great DNA? How can good...

Una de las claves para alcanzar el éxito empresarial es tomar la decisión correcta en el momento oportuno. Sin embargo, resulta aún más importante el aprendizaje que obtenemos de nuestros errores cuando tomamos decisiones equivocadas. "El trabajo del empresario consiste en cometer errores. El trabajo del empleado consiste en no cometer errores", dice el autor de este libro.

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research - before you waste months and millions on a product or service that no one needs or wants. With a combination of open-ended interviewing and fast and flexible research techniques, you’ll learn how your prospective customers behave, the problems they need to solve, and what frustrates and delights them

The team behind How Google Works returns with management lessons from legendary coach and business executive, Bill Campbell, whose mentoring of some of our most successful modern entrepreneurs has helped create well over a trillion dollars in market value. Bill Campbell played an instrumental...

Often downplayed in the excitement of starting up a new business venture is one of the most important decisions entrepreneurs will face: should they go it alone, or bring in cofounders, hires, and investors to help build the business? More than just financial rewards are at stake. Friendships and relationships can suffer. Bad decisions at the inception of a promising venture lay the foundations for its eventual ruin.

Faced with the choice of starting a company or joining a large corporation, Steve Jobs believed that it was "more fun to be a pirate than to join the navy". But for innovators inside established companies, making a distinction between being a pirate and joining the navy is a fallacy. We have to figure out a way to become pirates in the navy! This is a step-by-step guide to getting continuous innovation done in companies and reshaping them in the process. It is for anyone involved in corporate innovation and driving company change.

著者のタカマツでございます。なんと10万部を超えてしまった『コンサルが「最初の3年間」で学ぶコト』の続編であり完結編にして、過去6冊含めて最高傑作、400ページにもわたる至高の“熱き講義形式”ボンが完成いたしました！

Gallup ha descubierto que la capacidad y excelencia de los directivos y de los líderes de equipo son el factor más importante para el éxito a largo plazo de una organización. Este libro muestra a los líderes y a los directivos cómo adaptar sus organizaciones a los constantes cambios, como, por ejemplo, las demandas de los nuevos lugares de trabajo, la gestión de empleados a distancia, el desarrollo de la inteligencia artifcial, los trabajos por proyectos o la captación y fdelización de los mejores empleados.

La Serie Management en 20 Minutos de HBR te permitirá ponerte rápidamente al día sobre las habilidades de gestión más esenciales. Ya sea que necesites un curso intensivo o un breve repaso, cada audiolibro de la serie es un manual conciso y práctico que te ayudará a repasar un tema clave de management. Consejos que puedes escuchar y aplicar rápidamente dirigidos a profesionales ambiciosos, procedentes de la fuente más fiable en los negocios.

Are you looking for an alternative to a career path at a big firm? Does founding your own start-up seem too risky? There is a radical third path open to you: You can buy a small business and run it as CEO. Purchasing a small company offers significant financial rewards—as well as personal and professional fulfillment. Leading a firm means you can be your own boss, put your executive skills to work, fashion a company environment that meets your own needs, and profit directly from your success.

The Corporate Culture Survival Guide is the essential primer and practical guide every organization needs. Corporate culture pioneer Edgar H. Schein breaks the concept of "culture" down into real terms, delving into the behaviors, values, and shared assumptions that define it, and explains why culture is the central factor in an organization's success - or failure. This new third edition is designed specifically for practitioners needing to apply these practices in real-world settings.