Títulos en Marketing y ventas

Umiejętność budowania dobrych, zdrowych relacji to fundament sukcesu w biznesie i codziennym życiu. W network marketingu, gdzie relacje są kluczowe, ważne jest nastawienie na potrzeby ludzi–klientów i współpracowników. Dzięki temu audiobookowi nauczysz się słuchać, usłyszeć i dać zrozumienie, zdobywać zaufanie, budować zdrowe relacje i osiągać sukcesy bez narzucania czegokolwiek klientom.

Viele Unternehmerinnen und Unternehmer entwickeln geniale Produkte und sind herausragende Führungspersönlichkeiten – doch leider in der Öffentlichkeit kaum bekannt. Während sie im Verborgenen Werte schaffen, stehen andere mit ihren Unternehmen im Rampenlicht, profilieren sich als...

An informative and entertaining account of how actions send signals that shape behaviors and how to design better incentives for better results in our life, our work, and our world.

Have you ever wished you had the sales skills you need to grow your business? This book explains the importance of employing sales techniques for higher sales, faster sales, and meeting your monthly goals. You'll learn how to satisfy your customers to expand your business, increase your market share, and gain a competitive advantage. You'll even find out how to apply the 80/20 analysis, and how it benefits you.

This groundbreaking book offers extraordinary insight into the greatest mystery in sales: how the very best salespeople consistently and successfully influence change in others, inspiring their customers to say yes.

This book doesn’t just tell you what to do but shows you exactly how to do it. From the very first chapter, you’ll discover an innovative approach combining emotional psychology, storytelling, and advanced persuasion strategies. You don’t need prior experience or endless hours of practice. Automatically, each chapter guides you step by step to master emotional copywriting and take it to the next level.

Legions of salespeople and their leaders are coming face to face with a cold hard truth: what once gave salespeople a competitive edge—controlling the sales process, command of product knowledge, an arsenal of technology, and a great pitch—are no longer guarantees of success. Yet this is...

In The Go-to-Market Cheat Code: The Secret to Unlocking B2B Growth, award-winning entrepreneur Justin Gray and seasoned executive Josh Wagner deliver a research-rich and example-based exploration of why trust and relationships are the true foundation of every thriving business, and how you can build, maintain, and leverage trust in your own business dealings to gain an edge over competitors. This book avoids flash-in-the-pan trends and focuses instead on timeless, proven principles that can help you scale your organization to the next level.

Transformez vos conversations en maîtrisant l'art de converser et créez des liens plus forts. Dans un monde où la première impression et les relations comptent, votre capacité à engager la conversation ouvre la voie à des opportunités durables. Que ce soit à un événement de réseautage ou dans un cadre professionnel, une conversation efficace est indispensable.

O Marketing 6.0 rompeu os limites do convencional ao nos introduzir no fascinante mundo do metamarketing. Praticado por meio de várias tecnologias de ponta como inteligência artificial e realidade aumentada, esse modelo proporciona uma experiência mais interativa e imersiva para o cliente, tanto no espaço físico quanto no digital. Neste audiolivro, Kotler, Kartajaya e Setiawan mostram maneiras de integrar essa nova abordagem com as mudanças drásticas de comportamento que vêm sendo observadas no consumidor e explicam o que se deve fazer para que uma empresa continue relevante nesse contexto.

Compañero de los 100 millones de clientes potencialesUsted puede obtener 2x, 10x, o 100x más prospectos de los que tiene actualmente sin cambiar nada de lo que vende... Este libro contiene los libros de jugadas que me llevaron de dormir en el piso de mi gimnasio a ser dueño de un portafolio de compañías que generan $200,000,000 por año en menos de una década. ¿Quieres saber la mayor diferencia entre esos dos períodos de tiempo? La cantidad de clientes potenciales que estaba recibiendo.

A Best Non-Fiction Book of 2024 from The Next Big Idea Book Club and National Bestseller. From Seth Godin, one of the world's most influential business thinkers and bestselling author of This is Marketing, comes an essential guide to thinking strategically in a complex, ever-changing world...

Consuming and performing the exercises in this book can transform individuals, teams, and organizations from undifferentiated sellers into high-performing experts who truly enable buyers, resulting in mutually successful outcomes that endure.

You got into real estate because you wanted flexibility, freedom, and a big upside. Instead, you’re working 24/7, freedom is the last thing you feel, and every dollar is a struggle. The kicker: you rarely (if ever) charge your full fee. Most days, you feel like a pushy salesperson who has to give discounts to get business. Not anymore. Stop giving away your value. Join the growing ranks of full-fee agents who are charging their worth and reclaiming their lives. The Full Fee Agent is a proven blueprint for getting more business and, more importantly, doing business in a better way.

If you read (or listen to) nothing else on marketing that delivers competitive advantage, listen to these ten articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you reinvent your marketing by putting it—and your customers—at the center of your business.

Encontrar buena información sobre Marketing de Afiliados es difícil. Es por eso que escribí este libro recordando lo que hubiese querido leer antes de empezar en este negocio. Resuelve uno de los principales problemas que tienen los principiantes. El conocer bien a tu buyer person hará tu trabajo más sencillo y específico encontrando a las personas que realmente necesitas para venderles un producto digital y todo esto con poca inversión. Con los principios y consejos en este libro tendrás una buena base para desarrollar un negocio digital rentable y adaptable.

Stand aside, we’re coming through! That’s the cry of a new generation of technology vendors. They have a new approach to enabling success for their customers. And they’re thriving as a result. These vendors all have subscription pricing at the heart of their business. Each has learned that if customers don’t feel they’ve had success, recurring revenue doesn’t grow, and may even decline. What makes them different? They have absolute clarity about what the customer considers success to be. And they’ve built their business around enabling that success.

Starting a digital marketing agency is a double-edged sword. You get started as a freelancer with no money. You build everything yourself through your blood, sweat, and tears. Then, you discover it’s one of the hardest businesses to scale. You are the product. Before you know it, you have built your own prison of clients who want constant meetings, phone calls, email requests, and they expect miracles.

Seth Godin, one of today's most influential business thinkers, writes best-selling books like Purple Cow and All Marketers Are Liars. And in between those annual books, he delivers a daily stream of ideas on one of the world's most popular blogs.

 Value-Added Selling (Fourth Edition) offers proven strategies and tactics to help you not only close more sales, but improve repeat business without compromising on price. You'll learn how to anticipate the needs, wants, and concerns of buyers from the very beginning of the sales process. The book shows how to compete more profitably by selling value, not price.