Resultados Editorial "McGraw Hill-Ascent Audio" en Todas las categorias

Finance Essentials for Managers delivers the key concepts you need to know, so you can master the topics required for moving to the next step in your career. Best of all, no prior accounting or finance experience is required.

Most people want to improve their presentations but don't know where to start—and that can be costly. That is where this book can help. Terri Sjodin has done the heavy lifting and eliminated the guesswork by providing specific solutions to guide you through the process of crafting an improved presentation to use at your very next meeting. She shares the results of her multi-year research project—which identified twelve common sales presentation mistakes that may cost an individual the win, the deal, or the opportunity—and shows how to avoid them.

The Lean Tech Manifesto is a major step toward solving your greatest challenge: getting ahead of the competition without the need for massive investments in staff and resources, which always result in higher levels of organizational confusion and waste.

There's an overlooked but critical scientific fact that every marketing professional needs to know: Many decisions start with attention, and it's your job to grab the attention of every prospective customer as effectively as possible. But in this increasingly fast-paced, busy, and noisy world, how do you capture people's attention, much less persuade them?

Investing for Better is based on the core understanding that if you have a purpose and conviction, you can help individuals and families create wealth and savings, and can help build a better, more prosperous, and more peaceful civilization.

Karen S. Lynch went from a childhood filled with loss and instability in a stark mill town in Massachusetts to leading one of the nation's largest health care companies, where she has been instrumental in transforming how people access affordable quality care. After being named CEO of the Fortune 500's sixth largest company, CVS Health, she is now the most powerful woman on that revered list. In Taking Up Space, she tells her trailblazing story-and delivers powerful lessons you can use to become the leader you're meant to be.

As a former chief human resources officer, head of Global HR Research and Analytics at a Fortune 100, and thought leader on this subject, Salvatore Falletta has witnessed first-hand the emergence of "creepy analytics" as a hot-button issue. In this one-of-a-kind guide, Falletta delivers a proven step-by-step process for establishing HR analytics capabilities that serve employees and organizations alike.

The explosion of social media, AI-enabled online advertising, and the overall cacophony of the internet has made it harder than ever to connect a message with an audience. One of the most powerful emerging tools for cutting through that noise is being a guest on podcasts, or "podcast guesting." Michelle Glogovac, AKA The Podcast Matchmaker, knows the impact podcast guesting has on business and brand growth.

Despite best intentions, it is easy to unintentionally finance autocrats by using benchmark indices, which often include bonds and stocks of countries slipping down the democracy rankings. In this timely book, Marcos Buscaglia, a Latin America economist, emerging markets expert, and an emerging voice on the relationship between democracy and markets, argues that the current ESG criteria has brought environmental and social standards into investment decisions, but its approach to democracy needs to be refined.

Perfunctory efforts to show investment in a business relationship don't cut it anymore. Business professionals working across national and cultural boundaries need to form authentic relationships that drive rapport, camaraderie, and optimal team performance—and Forging Bonds in a Global Workforce provides the most thorough and practical approach to date on this issue. Renowned academics in the field of intercultural relationship-building Andy Molinsky and Melissa Hahn deliver an easy-to-understand approach to help you supercharge your global relationship-building skills.

Professional options trader Marcel Link argues that the most successful traders are the ones who treat trading like a business. It's how he turned trading into a full-time job, and he shares all his secrets with you. In The High Probability Options Trader, Link explains how to take advantage of online tools, offers a thorough but easy-to-understand explanation of option Greeks, and provides many effective strategies.

We've been told that working harder and smarter is the only way to succeed in business and life. But it's not true. Hustle culture is causing burnout and pain in our lives, making us feel divided. What if instead we focused on working creatively with others? And asked How can we shape cultures people love? There is hope in co-creation. Brave Together is a deep exploration into how we can live and lead as co-creators, filled with unexpected stories, powerful principles, and a future-oriented framework.

Updated to reflect modern realities in the drastically changed property market, Investing in Fixer-Uppers, Revised Edition gives you the most timely, accessible guide to finding great opportunities—and profiting handsomely—in today's market. Written with the hands-on, real-life expertise of seasoned investor-educators with more than 250 properties between them, Investing in Fixer-Uppers provides an easy-to-follow roadmap for adding value to a rundown house or apartment and profiting tens of thousands of dollars—without waiting for appreciation.

Business leaders today face unprecedented challenges—and it's not uncommon to feel overwhelmed by the sheer number and complexity of nonstop decision making. To further complicate matters, you may believe that some decisions require rational (brain) decision making, while others call for you to "go with your gut." In The Steadfast Leader, you'll discover that integrating the two—brain and gut—will help you become the calm, steadfast and powerful leader you want to be.

For too long, humans have been following others based largely on that person's sense of physical strength, appearance, and dominance. It's a model that dates back to the Neanderthals and which, incredibly, we continue to apply—consciously or not. The Power of Evolved Leadership establishes a new standard for leadership. It shifts you away from a leadership profile of power, command, and control to move your toward the nuance of motivation, inspiration, and, most critically, the shedding of "ego."

Nationwide brokerage firms have perfected the secrets for how to legally fool the rest of us into giving them our hard-earned money. Written by a renowned leader and financial reform advocate who has seen every trick in the book firsthand, Outsmart the Money Magicians reveals how biased the financial system often is, and helps you see through the illusions, understand exactly what is happening with your money, and make investing and tax decisions accordingly.

In today's world of near-constant disruption, every leader faces a slew of conflicting demands involving employees of different generations, cultures, and age groups; one of history's tightest labor markets; and never-ending geopolitical, climate, financial, and health challenges. Lead Through Anything provides simple, tested, and actionable strategies to help you continually level-up your impact as an individual, manager, and leader. It walks you through the process of developing a leadership mentality that balances three key elements to achieve sustainable success.

Negotiations can be a perplexing and often-intimidating endeavor. Are there aspects about the process that are hiding beneath the surface, unknown to even experienced negotiators? Or insider tools that would change your game considerably? The answer is yes—and they're all revealed in this practical guide from a world-renowned negotiation expert. Negotiation Essentials demystifies this all-important subject, helping you break the process down into easily digestible parts.

Customer service done right is one of today's most powerful competitive advantages. In Can Your Customer Service Do This?, customer service turnaround wizard and renowned customer service training expert Micah Solomon shares everything he knows, and everything you need to know, about how to create a truly Five-Star customer service experience and use it to build sustainable bottom-line success.

People are quitting their jobs in droves, then coming back. Employees are demanding flexibility, while some leaders insist they return to the physical office. Remote work is incredibly convenient but complicated. The job market is always in flux, but one thing is for sure: the last few years have presented the greatest challenges the business world has ever faced. Don't freak out. If you accept the new reality and harness the incredible power of healthy, authentic relationships, you can seize the competitive edge in this new world of work.