Resultados de "Pamela Brooks" en Todas las categorias

What makes a successful newsletter? How do you structure an article that people want to read? How do you secure a commission from a magazine? Suitable listening for anyone wishing to enter the freelance writing field as well as those working within organisations who need to produce newsletters and articles.

Copywriting is easy, isn't it? Just put a few words together and stick it in the newspaper, or send out a letter and wait for the orders to flood in. Well, if you want throw money away, then that is exactly what you do. But planning and using the right techniques will make your advertisement or letter more effective and get you results. This guide looks at how to write copy for advertisements, brochures, flyers, and direct mail.