Resultados para "Persuasión" en Gestión

The best leaders know how to communicate clearly and persuasively. How do you stack up? If you read (or listen to) nothing else on communicating effectively, listen to these ten articles. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you express your ideas with clarity and impact—no matter what the situation.

Tapping into the history of intelligence-gathering and his work with former agents of the CIA, FBI, and other federal departments, Jeremy Hurewitz offers field-tested spycraft strategies and government-agency tactics anyone can use to build relationships, persuade, and sell anything.

Two manuscripts in one audiobook. This audiobook set includes: Manipulation: thirty highly effective manipulation techniques to persuade and influence anyone; and How to Analyze People: the complete guide to body language, personality types, human psychology, and speed-reading anyone.

The acclaimed New York Times and Wall Street Journal bestseller from Robert Cialdini—“the foremost expert on effective persuasion” (Harvard Business Review)—explains how it’s not necessarily the message itself that changes minds, but the key moment before you deliver that message. What...

Have you wondered how some people bend (or break) the rules and no one seems to notice? Have you ever been used or manipulated and now want to know how to defend against it happening to you again? Would you like to know how? Bailey keeps no secrets and holds nothing back by putting the power of dark persuasion directly into your hands. You’ll quickly find yourself maneuvering through situations, countering manipulations, and getting precisely what you want, in a way that from the outside will seem to work like dark magic.

Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Listeners will learn how to develop skills to create the perfect presentation. 

7 Secrets of Persuasion is the first book to take the latest scientific insights about the mind and apply them to the art of persuasion. It directly translates the revolution in neuroscience that has occurred over the last 40 years into practical new techniques for effective persuasion.

There are many different types of manipulative techniques, and this psychological guide will spend some time to look at how manipulation could be affecting you and how to use it to your benefit.

Have you ever wondered how to get into another person's mind? Is it possible to control the minds of others like in fantasy movies and comics? Would you like to be able to persuade the minds of others? It is possible that someone has asked this question at some point in their life and has given up on it. The truth is that it does not matter how impossible this is but if it is possible to get into the minds of other people. At any time, people allow us to see the actions they perform, and it is here that we can detect their behavior patterns and thus enter their minds.

From bargains in the Big Apple to the bustling bazaars of Istanbul, from in-store to interactive and online to mobile, neuromarketing pioneer Dr. David Lewis goes behind the scenes of the "persuasion industry" to reveal the powerful tools, techniques, technologies, and psychologies seeking to stimulate us all to buy more - often without us consciously realizing it.

In a world constantly shaped by persuasion, understanding why we say "yes" is no longer a luxury—it's a necessity. The Power of Persuasion takes you on a deep dive into the science, strategies, and ethics of influence, showing how persuasion shapes everything from the choices we make to the identities we build. From everyday decisions to high-stakes moments, this book reveals the invisible forces that drive human behaviour.

Every leader recognizes the importance of an effective communication strategy. But, how do you consistently succeed in telling the story of your brand or organization? It takes a model and a guidebook written by three authors who have spent decades learning the art and science of creating powerful stories for some of the world's best marketing organizations.

A must-listen resource for EVERYONE in sales and management. Learn to solve problems, the formula for success and failure and living well, how to have something good to say, how to take an interest in life and people, the four "ifs" that make life worthwhile, communication and how to say it well, and how to read your audience.

Ce nouvel ouvrage HBR vous donne toutes les clés nécessaires pour réussir à captiver et influencer les autres en capitalisant sur votre confiance en vous, votre expertise et votre empathie. En prenant conscience du rôle décisif des émotions et des signes non-verbaux, vous apprendrez à améliorer l'impact de vos prises de parole, mais aussi à acquérir une autorité de leader. Gagner en assurance et en efficacité pour donner à vos interlocuteurs l'envie de vous écouter et de vous suivre !

There are a lot of right leadership strategies and techniques our leaders have been using throughout history. In Bundle Leaders Guidebook, you will uncover the secrets to exceptional leadership. The books are designed to get you thinking about your own leadership style, and what you need to do to enhance your leadership.

Discover the power of the magnetic mindset and revolutionize the way you influence and persuade others! Unlock the secrets to transforming your interactions and becoming a master at winning hearts and minds, in both your professional and personal life.

Dear Listener: Welcome to a captivating journey through the realms of persuasion, where the art and science of inquiry intersect to unlock the secrets of effective communication. As you embark on this exploration, you are about to delve into the intricate tapestry of human behavior, psychology, and communication dynamics that shape our interactions in the world of sales and marketing. In a world filled with noise and information overload, the ability to persuade is an invaluable skill.

Douze techniques efficaces pour améliorer ses prises de parole, savoir convaincre et négocier, désamorcer les conflits... Comment réussir à surmonter son anxiété pour captiver et convaincre un auditoire ? Quelles techniques adopter pour pitcher une idée, éveiller l'intérêt de ses interlocuteurs et susciter l'adhésion ? Quels réflexes acquérir pour instaurer et entretenir des échanges constructifs avec ses collaborateurs ou son manager ?