Resultados para "You" en Marketing y ventas

Master negotiator Herb Cohen has been successfully negotiating everything from insurance claims to hostage releases to his own son's hair length and hundreds of other matters for over five decades. Ever since coining the term win-win in 1963, he has been teaching people the world over how to get what they want in any situation. In clear, accessible steps, he reveals how anyone can use the three crucial variables of power, time, and information to always reach a win-win negotiation.

A "one-size fits all" approach to customer service is no longer viable. Businesses competing on service need to understand and cater to customers' racial, ethnic, religious, generational, and geographic differences in order to meet or exceed customers' service expectations. Crafting the Customer Experience for People Not like You explains how companies, brands, and products struggling to differentiate themselves in a sea of sameness can foster long-term loyalty and brand preference with exceptional and customized customer service.  

During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition. But imagine being able to sell your products when others cannot, being able to take market share from your competitors, and knowing the precise formulas that would allow you to expand your sales while others make excuses.

The More You Prospect the More You Prosper is a resource of proven, easy to implement, field-tested best practices you can use every day to improve your prospecting results. It is the product of 39 years of interviews, research, and observations with over 3,000 high-achieving sales executives and 6,000 salespeople. This book distills the hardest job in sales, which is prospecting, into 88 ways to get better. Whether you are brand new in sales or a seasoned veteran, this is the essential guide if you have ever asked yourself, "How do I get better at prospecting?"

Oversubscribed is the guide to transforming your business into one which customers fight over! Author Daniel Priestley, a successful entrepreneur who has built and sold businesses around the world, shares proven, real-world methods that will not only grab customers’ attention, but will also have them lining up to buy from you. This invaluable guide will teach you how to drive demand for your products or services far beyond supply and will dramatically increase the success of your business. 

Traditional customer feedback methods ignore two essential sources of insight: context and behavior. These reveal the why behind the what, eliminating the ambiguity of open-ended customer feedback—and this requires a different approach. In What to Ask, author Andrea Belk Olson, CEO of applied behavioral science consulting firm Pragmadik, and head of the University of Iowa JPEC startup incubator, delivers a unique, cognitive method for discovering hidden customer needs, converting them quickly into differentiators, and avoiding the pitfalls of traditional research.

What does your name attract? How much fortune, fame, and career advancement have you achieved? No matter how well you may have done in the past, until you develop your own unique personal brand, you will only be skimming the surface of the true potential that lies within you.Welcome to a brand-crazed planet.

This audiobook is narrated by an AI Voice. This written text was created using AI. Most people have been told passive income from software doesn't exist. They're wrong—and AI just made it accessible to everyone. Codex for Agentic AI Automation is the complete guide to using OpenAI's Codex AI...

This audiobook explains why people buy - and how to use that knowledge to improve pricing, increase sales, and create better, "brain-friendly" brand messaging. Become a more effective leader with the practical tools in this book. 

Bloomsbury presents Brand Thinking: Building Brands You Can Believe In, by Allison J. Steinke and Haseon Park. Foreword by Marty Brandt. Read by Patricia Rodriguez. What does it mean to make a brand “believable,” and why should we care? In a world flooded with brand noise, authors Allison J...

In Book Yourself Solid for Creatives, bestselling author Michael Port and Joana Galvao deliver a game-changing and super-specific playbook for creative professionals seeking to fill their pipeline with dozens or hundreds of qualified leads and convert them into paying clients. The authors explain how to achieve your business goals, pack your calendar with high-value clients, and increase your top- and bottom-lines.

You are the hardest worker in the room. You have the degrees, the certifications, the credentials — and someone else keeps getting the promotion. This is not a book about working harder. This is a book about the one skill your education never gave you.

Coauthored by Michael Port (mastermind behind the original Book Yourself Solid business techniques) and Matthew Kimberley (successful business consultant), Book Yourself Solid for Coaches and Consultants covers the issues unique to the world of coaching. By attracting clients who are in alignment with your vision, you can create a successful business that also helps you achieve your long-term goals.

Did you know that about 90 percent of startups fail within the first five years of operation? One of the major reasons for their failure is poor brand awareness, which is developed through PR strategies. Having the right exposure is vital to gaining new clients, growing the company, and securing future funding—in general, company success. But startups and small businesses don’t always have the kind of skills or resources they need to increase their visibility in an already oversaturated media landscape.

This audiobook is narrated by an AI Voice. What does it really take to start and grow a successful business when the odds are stacked against you? In Starting Your Own Business as a Black Person in America or the Diaspora, author Ahmad Wallace delivers a powerful, no-nonsense roadmap for Black...

Tips and techniques for selling products and services on the telephone! This book shows you how to profit in the growing telemarketing boom. It is the most sophisticated telemarketing guidebook available. Written in a lively way, this book will sharpen your skills immediately.

Brand You: Crafting a Digital Identity that Drives Income is a step-by-step guide to building a powerful personal brand that attracts opportunities and generates income. This book covers everything from defining your brand identity and growing your online presence to content creation, audience engagement, and monetization strategies.

When it comes to having a profitable career in senior living sales, Kelly Singleton Myers knows that one trait stands above the rest: curiosity. The More You Know, the More You Close reveals how a deep sense of curiosity can transform your sales approach and lead to unprecedented success.

Today, the buyer has the advantage over the seller. Most often, they are holding it in their hand. It’s a smart phone. They can learn everything about your product before they meet you. The major advantage you do still have is: you! This audiobook is filled with 30 short, three-page chapters providing unique insights that will ensure your advantage, not over the buyer but over your competition: those who are selling what you’re selling.

Tutto è marketing, ciò che fai, le storie che racconti, il modo in cui vivi la tua vita. Per qualsiasi professionista curare il proprio Brand è un'attività fondamentale e inevitabile. Qualsiasi interazione o comunicazione fai online, tracci una percezione di te che fissa nell'immaginario di chi ti vede un'opinione. Le percezioni che diffondi, interagendo online, incidono sulla fiducia di chi ti osserva e contribuiscono al tuo successo futuro.